About the position
Snowflake is growing fast and we’re looking for a self-motivated, and data-oriented marketing professional who can expand our data sharing offering. Be at the forefront of enterprise data collaboration, working in close partnership with product management, alliances, sales, and other marketing teams. You will lead full-funnel product marketing and go-to-market for Snowflake Marketplace, focusing on driving demand for third-party data, apps and agentic AI products. Snowflake Marketplace is home to thousands of products from hundreds of leading third-party providers. In this role, you will be key in enabling customers to connect and use those products, ultimately driving new value and efficiencies for their organizations. This is a hybrid role, with 50% of time working with colleagues in a Snowflake office.
Responsibilities
- Build and execute a go-to-market strategy and innovative programs targeting practitioners and leadership who source and use data, apps and agentic products.
- Create messaging, content assets, and sales enablement assets to be used by Snowflake marketing and sales teams, as well as partner teams.
- Execute and be accountable for the success of go-to-market campaigns that require cross-functional collaboration with demand generation, analyst relations, content marketing, partner marketing, sales, product management, and other teams.
- Leverage data to identify opportunities, guide decisions, and measure performance of go-to-market activities.
- Work directly with customers, partners, and sales to identify opportunities to improve our go-to-market motions, and represent Snowflake’s value proposition.
- Communicate customer requirements and provide input to product management on product enhancements and future product direction.
Requirements
- 6+ years of experience in product marketing. Experience in growing data and application Marketplaces.
- Exceptional written communication skills and ability to synthesize complex information into clear and concise presentations and plans.
- Demonstrated track record of building successful go-to-market programs and campaigns.
- Cross-functional team management and organizational skills, influence without authority, including senior management.
- Analytical mindset, interpreting and summarizing data with actionable insights.
- Technically-curious yet business-benefit oriented on emerging technologies.
- BS/BA, MBA preferred.
Benefits
- Medical, dental, vision, life, and disability insurance.
- 401(k) retirement plan.
- Flexible spending & health savings account.
- At least 12 paid holidays.
- Paid time off.
- Parental leave.
- Employee assistance program.
- Other company benefits.
