Home Depotposted 3 days ago
Full-time • Mid Level
Atlanta, GA
Building Material and Garden Equipment and Supplies Dealers

About the position

Retail Media Sr. Product Strategist will support our advertising business for The Home Depot. This position has day-to-day responsibility to facilitate ad inventory on The Home Depot advertising properties, such as homedepot.com, through ad serving technologies and cross-functional partnerships. This is a unique opportunity to join a small, highly visible team that's reshaping digital advertising in the world's largest home improvement retailer.

Responsibilities

  • Monitor ongoing media performance
  • Implement on-site ad placements, tagging, tracking, sponsored listings, private ad marketplaces, audience syndication and other key tasks/metrics as requested
  • Execute the internal advertising business product strategy. Provides day-to day-technical oversight and execution for the program
  • Work with internal and external cross-functional teams to implement new products; Ensure products are implemented on-time and with quality
  • Select and manage external vendors as needed to support the practice

Requirements

  • Must be eighteen years of age or older
  • Must be legally permitted to work in the United States
  • Excellent written and verbal communication skills
  • Agency or brand marketing experience
  • Previous experience with retail websites, ecommerce and analytics
  • Marketing/ad tech experience is highly desirable
  • Product management or marketing experience is highly desirable
  • Highly collaborative team player who is focused, self-motivated, detail-oriented, and able to adapt to changing priorities and tight timelines
  • Ability to work with other team members in either a support or leadership role
  • Influential; practiced in negotiating with others in ways that result in win-win outcomes
  • Familiarity with analytics, advertising data/tech
  • Strong business planning and problem-solving skills
  • Must be adept in Excel and Power Point
  • Manage multiple projects at the same time
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