Store Manager - La Jolla

Mountain Hardwear • San Diego, CA

1d • Onsite

About The Position

The Store Manager leads the team in creating an engaging store environment, delivering outstanding guest experiences, and driving positive business results. The role requires a “brand ambassador” mentality, focusing on customer engagement and fostering a culture of community involvement. They are responsible for all aspects of store operations—including recruiting, team development, merchandising, scheduling, payroll, marketing, and financial performance. The Store Manager position requires a high degree of independent discretion, judgement, and decision making, leveraging data-driven insights to optimize performance and efficiency. Beyond managing daily operations, the Store Manager plays a vital role in coaching and mentoring employees, fostering an inclusive workplace, and ensuring alignment with prAna’s brand values. They collaborate closely with corporate cross-functional teams to implement business strategies and amplify prAna’s presence in the local community.

Requirements

• 5–10 years of retail management experience with a proven track record of leading flagship or high-volume retail locations.
• Specialty retail experience is a plus, especially in brands that balance style and function in active or lifestyle apparel.
• Passion for helping customers find versatile pieces that give them the freedom to explore new ways of moving and being.
• Flexible availability to support business needs, including evenings, weekends, holidays, and last-minute coverage.
• Passion for customer service and strong sales acumen.
• Effective leadership, coaching, and mentoring skills.
• Digital fluency with retail technology, POS systems, and analytic tools.
• Proactive, self-directed, and solution focused.
• Strong operational and organizational skills.
• Ability to adapt and thrive in a fast-paced retail environment.
• Excellent verbal and written communication skills.
• Strong brand advocacy and ability to communicate sustainability and lifestyle values.
• Strategic planning and problem-solving mindset.
• Collaborative team-building abilities.
• Ability to manage time effectively and prioritize tasks.
• Ability to travel occasionally to prAna’s Carlsbad, CA headquarters or other locations.
• Availability to work full-time, including evenings, weekends, holidays, and last-minute coverage needs.
• Occasional offsite work for special events and marketing activities (requires reliable transportation and a valid driver’s license).
• The Store Manager will be required to answer ADT alarm calls outside regular hours.
• To perform this job successfully, an individual must be able to perform each essential job duty satisfactorily.
• Reasonable accommodation may be made to ensure qualified individuals with disabilities are able to perform essential job functions.
• Occasionally requires the ability to remain stationary.
• Constantly requires the ability to move about the store and communicate with others (customers/co-workers) to exchange information.
• Frequently requires the ability to lift/move items weighing up to 40 lbs.
• Detailed physical requirements document on file.

Responsibilities

• Hire, train, and develop a high-performing team, ensuring prAna’s service standards are upheld.
• Provide ongoing mentorship and coaching to support employee growth and career development.
• Develop succession plans and identify high-potential team members for future leadership roles.
• Foster an inclusive, diverse, and engaged work environment that aligns with prAna’s values and brand identity.
• Maintain compliance with company policies, including performance evaluations, payroll, and employee-related documentation.
• Oversee all operational functions, including inventory management, loss prevention, merchandising, payroll, and financial procedures.
• Create, manage, and adjust staff schedules to align with business needs while maximizing productivity.
• Ensure accuracy in store transactions, recordkeeping, and reporting.
• Analyze sales trends, customer feedback, and market insights to inform business decisions.
• Ensure seamless integration of digital tools and omnichannel strategies to enhance customer experience.
• Ability to engage and inspire both team members and customers through compelling storytelling, creating an inviting and authentic store atmosphere.
• Implement marketing initiatives, product launches, and visual merchandising strategies to enhance customer engagement.
• Establish strategic partnerships with local organizations and influencers to support brand awareness and volunteer initiatives.
• Lead store visits with prAna and Columbia Sportswear Leadership Team, provide actionable feedback to drive the future of retail expansion.

Benefits

• Life/Work balance – We prioritize flexibility in work schedules because we believe that balance is essential.
• Generous product discounts on prAna and Columbia Sportswear brands: Columbia, Mountain Hardwear, and SOREL.
• Store credit for purchasing product.
• Medical, dental, and vision coverage available.
• Participation in 401(K) program.
• Eligibility to participate in the prAna Retail Quarterly Bonus Plan.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed