Strategic Marketing Consultants

Title: Marketing Strategic Projects Consultant - Local Markets COMPANY: Kaiser Permanente Location ZipCode: 91506 Job Description: Strategic Project Consultants provide strategic marketing direction for cross-functional initiatives impacting KP's current and/or prospective customers and members. Strategic Project Consultants are responsible for the following: synthesize data and marketplace information to determine the appropriate marketing strategy and experience for each initiative; position the project and communicate the approach via a marketing plan; identify required marketing resources; ensure the seamless integration and execution of marketing deliverables across all marketing channels (i.e. web, collateral, RFPs). Essential Functions: * Drives 1-2 marketing projects concurrently. * Assists in setting the strategic direction for the marketing projects and in leading the marketing sub-team. * Serves as marketing's subject matter/technical expert at a detailed subject matter level for several products or initiatives. * Contributes marketing content and reviews materials for accuracy and alignment with the strategic direction. * Supports the strategic marketing work of the Sr. Consultant I (i.e. develops meeting agendas; follows up on issues; directs a portion of the marketing strategy such as the Web experience). * Serves as the marketing liaison for third party relationships with external vendors. Qualifications: Basic Qualifications: Experience * Minimum four (4) years of related experience. Education * High School Diploma or General Education Development (GED) required. License, Certification, Registration * N/A Additional Requirements: * Thorough knowledge of policies, practices and systems. * Complete understanding and application of principles, concepts, practices, and standards. * Full knowledge of industry practices. * Broad application of principles, theories, and concepts in applicable discipline, plus working knowledge of other related fields. * Must be able to work in a Labor/Management Partnership environment. Preferred Qualifications: * Minimum six (6) years of experience OR master's degree and two (2) years of related experience preferred. * Health care industry preferred. **COMPANY** *Kaiser Permanente* **TITLE** *Marketing Strategic Projects Consultant - Local Markets* **LOCATION** *Burbank, CA* **REQNUMBER** *428385* Education level: experience: license: training: work Shift: Shift Duration: hours per week: salary: -   NAICS: company information: company mail: company direct: company online: company phone: company fax: company email: fein: 94-1340523 fedcontractor: 1