Leads the effort to define, plan, and conduct user research throughout the SDLC (beginning in the Discovery phase) and to create research guides and conduct iterative user research. Outputs from the discovery phase will include journey maps, personas, and other artifacts that will inform the design and development phases. The UX Designer will also create prototypes using Adobe XD, Sketch, Invision, or similar standard UX/UI software to create iterative application flows in response to the ongoing user testing. UI Developer can translate creative software design concepts and ideas into reality using front end technologies.