VP, Brand Strategy

Omnicom Health•New York, NY

About The Position

Wildtype runs like no other. As the most Agile full-service agency in healthcare, we aren’t beholden to ritual. Powered by diverse ideas, knowledge, and people, our unique creative process is a force of nature, removing obstacles between brand and growth in wild new ways. YOU ARE THE DISRUPTION DRIVER You’ve always understood that to be disruptive is better than to be conventional. To pursue challenges is more admirable than to be complacent. You don’t settle, and you won’t let your team, or your clients accept less than the best that their capabilities allow. And you routinely remind them that what’s possible should never be underestimated. The status quo exists to be examined and defied. You build strong relationships with your clients and help them to embrace this idea and realize the true potential of their brands. You refuse to accept “this is how we’ve always done it” and push instead for “how has it never been done?” You establish new models and approaches that introduce unexpected solutions to brand challenges. And your leadership gives your team and your clients the confidence to reach outside the familiar.

Requirements

Bachelor’s degree and 5-7 years’ prior work experience, preferably in an agency environment (pharmaceutical experience highly desired)
General computer proficiency
Prior internal team and brand strategy experience
A foundational skill set defined by
Research/data focus
Independence
Patience, confidence, and leadership
Creativity and strategic agility
Oratory talent, verbal and written communication skills, and the ability to command a room
Sound judgment and discretion for conflict resolution

Responsibilities

Contribute to a culture that grows and motivates colleagues and clients to adopt Disruption and new methodologies uncovered as central to brand efforts
Manage and mentor junior strategists to foster engagement through learning and development that leads to career growth
Develop meaningful and productive senior client relationships to ensure strategic recommendations exceed expectations
Help create and facilitate agency and client ideation sessions. Must be able to employ Disruption and other facilitation session tools
Be a methodological and analytical leader in driving client and agency research through new ways of gaining insight into our brands
Contribute to and lead various aspects of Disruption Live by finding trending topics and monitoring macro-trends in culture
Work with account and creative managers to create brand positioning, Disruption roadmaps, and creative briefs
Facilitate efforts at generating insights from a variety of data sources to ensure development of Disruptive creative and brand ideas
Contribute to new business pitches by managing customer insight generation, which is tied to pitch product clinical data
Interview target prospects to generate pitch content and story flow from findings
Attend live pitch presentations and act as authority within the opportunity