Assistant Director of Leadership Annual Giving, Carey Business School

Johns Hopkins University•Baltimore, MD

3d•Hybrid

About The Position

Under guidance from Annual Giving leadership, the Assistant Director of Leadership Annual Giving will support an annual giving program by providing support on prospect identification, cultivation, solicitation, and stewardship. The Assistant Director of Leadership Annual Giving will assist with the development and implementation of a specific annual fund program(s) which may include overseeing various programmatic aspects, managing day-to-day direct response strategy and tactics, recruiting and coordinating volunteers (i.e., alumni, students), working with outside vendors, and monitoring campaign progress. The Assistant Director of Leadership Annual Giving will also serve as a strategic partner and service provider, focusing primarily on growing donor participation, revenue, and pipeline in alignment with school-based and divisional goals. The Assistant Director of Leadership Annual Giving will review solicitation results and data to make recommendations to the units regarding direct mail, direct email, phonathon, and digital & crowdfunding campaigns. This position serves as the school’s lead fundraiser for donor discovery, qualifying, cultivating, and soliciting prospects to raise the school’s leadership annual giving donor count. Positioned between the school’s annual giving/direct mail program and major gift program, this role is instrumental in cultivating prospects who could eventually become major donors and identifying donors who might be ready for a major gift conversation in the effort to grow the pipeline.

Requirements

Bachelor's degree.
Two years related experience.
Additional education may substitute for required experience and additional related experience may substitute for required education beyond a high school diploma/graduation equivalent, to the extent permitted by the JHU equivalency formula.

Responsibilities

Under guidance from Annual Giving leadership, oversee and manage engagement strategies for developing prospects (young alumni classes, current students, etc.).
Implement, monitor, and calculate the success of direct appeals. Use data to refine/improve solicitation strategies.
Develop annual and multi-year plans, create appropriate goals, timetables, gift tables, and participation targets. Plans will be basic to moderately complex and may focus on prospect discovery and the movement to engagement/giving.
Partner with Annual Giving team in creating and implementing annual giving strategies with a primary focus on engaging participation (i.e. securing new donors). May, recruit and engage volunteers, educate and steward donors, identify new prospects and plan and coordinate events.
Provide volunteers with regular and timely communication of fundraising progress and results.
Plan and execute special events that promote and educate about various philanthropic activities/opportunities primarily focusing on Annual Giving.
Work focuses on individual strategies and will typically have a lower volume of peer-to-peer communication.
Proactively manage against institutional and unit goals, partnering with the appropriate colleagues to create meaningful reports that support data-driven decision making.
Meet regularly with unit partners to discuss year-to-date results, upcoming projects, and key unit initiatives.
Execute email campaigns which may include set-up, scheduling, testing, and deployment.
Know the audiences of each segment through analysis of data for trends, habits, and characteristics that can secure new, upgrade, and consecutive gifts through direct response marketing.
Other duties as assigned.
Identify, cultivate, and solicit prospective donors who have the capacity to make financial commitments ranging from $1,000 to $5,000 and manage a portfolio of approximately 100 prospects.
Conduct a minimum of 120 in-person and virtual meetings with alumni and constituents to qualify new philanthropic and volunteer leaders for the school.
Manage the school’s annual leadership-giving society, the Business Leadership Society, including preparing and executing two appeals annually. This involves writing copy, coordinating approval from the Associate Dean and Director of Development, and managing the production and delivery of the mailing.
Identify and recruit new members for volunteer leadership opportunities, including the Dean’s Advisory Board.
Provide support to Carey’s Office of Student Affairs and other student-led programs to secure funding and sponsorships for their programs and events.