Associate Director, Constituent Programs

Georgia State University • Atlanta, GA

5d

About The Position

Georgia State University Advancement works to further Georgia State’s status as a national leader in student success, research and innovation, and cultural impact. By connecting with alumni, engaging donors, and increasing philanthropic support for students and scholars, we’re helping to transform lives and build our global community. The University Advancement Division furthers the university and its mission through several departments, including Development, Corporate & Foundation Relations, Alumni Relations, and the Georgia State University Foundation.
Georgia State Alumni Association
Founded in 1929, the Georgia State Alumni Association provides programs and services to serve alumni and keep them in touch, informed, involved, and invested in their alma mater. With more than 285,000 graduates worldwide, the Alumni Association works to strengthen the bond between Georgia State and its alumni. Whether you live in the Atlanta area, the state of Georgia, or on the other side of the world, you’re always a Panther.
Annual Giving
The primary goal of the Annual Giving team is to work toward building a donor base that moves potential prospects into leadership gift levels through direct marketing, anniversary and recurring gift campaigns and targeted solicitation programs.
These are exciting times at the University Advancement. We are growing, and we are thrilled that you are interested in being a part of our team. We are surrounded by individuals empowered to use their expertise and talents to achieve our mission to identify, cultivate, and steward donors.
Are you ready for us? Are you seeking an opportunity with purpose and direction? If you are, we have the perfect opportunity for you! We hire great people from a wide variety of educational, career, and personal backgrounds, not just because it is the right thing to do but because it makes us a stronger team.
University Advancement is seeking (1) Associate Director, Constituent Programs to join the already incredible team taking Georgia State University to the next level of excellence!
Reporting to the Director of Annual Giving, the Associate Director of Constituent Programs is primarily responsible for drafting solicitations and engagement communications for Annual Giving, creating and executing college level appeals and managing the execution of targeted solicitation programs.

Requirements

• Bachelor’s degree and two years of solicitation of gifts up to $25,000; or a combination of education and related experience.
• Outstanding verbal, written, and interpersonal communications skills.
• Ability to establish and maintain good working relationships with internal and external stakeholders.
• Ability with a high degree of flexibility and attention to detail in a highly collaborative, fast-paced, goal-oriented environment.

Nice To Haves

• Degree in Marketing, Journalism, Communications, Writing, or related field.
• Experience in Annual Giving, Donor Relations, or Higher Education Fundraising, Direct Marketing, and/or Project Management.
• Experience using a fundraising CRM (Salesforce, Raiser’s Edge/NXT, etc.).
• Experience using annual giving software (Double the Donation, ThankView, etc.).
• Knowledge of Microsoft Excel and basic formula functions such as V-lookup.

Responsibilities

• Primarily responsible for drafting and editing direct mail, email, and digital pieces for Annual Giving campaigns, ensuring messaging is clear, compelling, and aligned with university branding.
• Support Director in creating a comprehensive annual giving calendar for quarterly appeals and targeted solicitation program.
• Work closely with Director and Advancement Communications on creative direction and messaging for quarterly and ad hoc appeals.
• Coordinate with IT to obtain accurate data based on segmentation plan.
• Review vendor proofs and data files to ensure accuracy prior to printing.
• Create email components that complement direct mail pieces.
• Collaborate with Assistant Director, Digital Engagement to execute ThankView and texting campaigns.
• Create/update annual giving reports, presentations, dashboards etc.
• Collaborate with AVPs, Deans and college communicators to create annual giving operating plans to support college/unit annual giving initiatives, including annual giving solicitations and college/unit coordination and implementation of Georgia State Day.
• Manage two college/unit-specific campaigns annually, including budget and production, and provide support/guidance for ad hoc college/unit appeals.
• Meet with AVPs and communicators bi-annually to establish priorities and set goals and objectives for each semester’s targeted solicitation.
• Provide timely updates and reports of campaign performance and implement data-driven strategies to improve outcomes.
• Support the Director to execute target solicitation programs in collaboration with the Advancement Communications and Donor Relations teams including parents and family, faculty and staff, matching gifts, and loyalty giving.
• Develop and execute annual calendar of solicitation, engagement and stewardship including targeted Georgia State Day communications and engagement.
• Plan and attend events to engage target groups such as Donuts with Development, sporting events, Orientation, and Family Weekend.
• Serve as liaison to Staff Council and Student Orientation and Family Engagement Office to facilitate engagement of targeted groups.
• Individuals will also be required to work some nights and weekends, when necessary, travel (via plane, train, or car) at least 15%25 of the time within and outside of the state of Georgia.

Benefits

• Generous benefits, including health, dental, vision, tuition assistance, retirement, etc.
• A knowledge-sharing organization that works collaboratively with cross-campus and external partners
• Professional development opportunity and mentorship
• A rapidly growing center within an academic setting

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level