Batteries Segment Marketing Manager

Waters CorporationNew Castle, DE
11h

About The Position

As the Batteries Segment Marketing Manager , you will be responsible for establishing and executing the strategic growth plan for the TA Instruments division across the global organization. This role reports to the Sr. Manager, Segment Marketing and works cross‑functionally with Global & Regional Marketing, Research, Product Management, and Sales teams to drive marketing initiatives, commercialization activities, and new product development. The position will primarily focus on the Batteries end‑market segment, including Lithium‑ion technologies and emerging innovations such as solid‑state electrolytes/batteries, dry‑electrode processing, and non‑Li‑ion chemistries.

Requirements

  • BS in Science or Engineering field required; advanced degrees preferred (MBA, M.S/ Ph.D. in Chemistry, Chemical Engineering, Materials Science or related fields)
  • 5+ years experience in the batteries research or supply chain (e.g., cathode/ electrolyte chemistries, slurry formulation and optimization, electrode scaleup, etc.)
  • Business/ strategy development experience within the Batteries industry or adjacent fields
  • Strong strategic thinking and planning skills with the ability to lead projects from concept to execution
  • Strong analytical and data interpretation skills with the ability to adjust strategies based on market and performance insights
  • Ability to effectively influence at the executive level and within peer group
  • Effective interpersonal, collaboration & networking skills

Nice To Haves

  • Prior experience with analytical instrumentation such as thermal analysis, rheology, or related techniques is desirable
  • Fluency in Chinese, Korean, or Japanese is desirable to support APAC region

Responsibilities

  • Develop the marketing campaign strategy for the Batteries segment in collaboration with Global and Regional Marketing teams.
  • Partner with Global Applications teams to develop and update relevant application examples that support marketing campaigns.
  • Support Product Management and Marketing teams to ensure successful commercialization of new product releases and campaigns.
  • Support Sales teams with business planning and customer engagement across startups, gigafactories, and research institutions.
  • Build and manage the strategic growth plan for the Batteries segment using strong market knowledge, emerging trends, and competitive insights.
  • Lead Voice ‑ of ‑ Customer (VOC) activities and synthesize findings into actionable insights for research, product roadmaps, and marketing campaigns.
  • Conduct macro ‑ market assessments across key regions, quantify market size, and estimate growth rates.
  • Identify Key Opinion Leaders (KOLs) and develop scientific thought ‑ leadership partnerships.
  • Identify potential commercial relationships and business development opportunities to support revenue growth.
  • Prioritize and articulate customer needs to initiate research and development projects in collaboration with Research and Product Management.
  • Assess market opportunity (TAM, SAM, SOM) for new research and product development initiatives based on VOC, market trends, and competitive landscape.
  • Support Research and Product Management teams in validating market opportunities and defining customer requirements for new projects.
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