Communications & Outreach Specialist

Universities of WisconsinMilwaukee, WI
1d$52,000 - $58,000Hybrid

About The Position

The University of Wisconsin–Milwaukee is seeking a strategic and collaborative Communications and Outreach Specialist to lead communication, change management, and engagement efforts supporting IT services and initiatives across campus. Reporting to the Director of IT Professional Services, this role translates complex technical information into clear, accessible messaging while building strong partnerships and advancing awareness of UWM IT resources.

Requirements

  • Professional experience managing and executing outreach and/or communication plans
  • Demonstrated experience developing and maintaining web content using a web content management system (e.g., WordPress)
  • Professional experience editing, reviewing, and/or quality-assuring written materials to ensure accuracy, consistency, and clarity

Nice To Haves

  • Bachelor’s degree or higher in communications, marketing, information systems, or a related field by the date of hire
  • Demonstrated experience planning and executing events
  • Demonstrated experience using email marketing platforms (e.g., Emma)
  • Experience editing and creating graphics using tools such as Photoshop or InDesign
  • Demonstrated experience delivering in-person presentations and/or leading virtual training sessions
  • Demonstrated experience and/or training in organizational change management
  • Professional experience managing multiple documentation or training deliverables concurrently, including meeting established timelines and coordinating stakeholder feedback
  • Experience working in a higher education environment

Responsibilities

  • Develop and execute communication and change management plans for IT services, projects, and enhancements
  • Collaborate with IT teams and campus partners to ensure timely, accurate, and effective messaging
  • Create and manage content for web, email, social media, print, and campus news channels
  • Translate complex technical concepts into clear, audience-focused communications
  • Maintain and audit website content; ensure alignment with university branding standards
  • Manage the annual communications calendar and oversee operational messaging deliverables
  • Analyze engagement metrics (web, email, surveys) to inform strategy and continuous improvement
  • Design and administer surveys; interpret and share results with project teams
  • Plan and support outreach activities and campus events (e.g., orientations, awareness campaigns)
  • Present information to diverse audiences in person and virtually; serve as an ambassador for UWM IT
  • Develop marketing and informational materials, including brochures and handouts
  • Support engagement efforts tied to training initiatives and project implementations

Benefits

  • UWM offers a comprehensive benefits package and contributes towards the cost of several benefit plans.
  • Employees with a qualifying position also receive an extensive leave package including vacation, sick leave (with no expiration), personal holiday, and paid legal holidays.
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