Creative Technologist Intern

Coca-Cola•Atlanta, GA

About The Position

Candidates are encouraged to apply to 3 or fewer internship roles during a given internship recruiting cycle. The Creative Technologist Intern helps drive the integration and application of creative technology solutions to enable tech-augmented marketing for The Coca-Cola Company. This role is responsible for leveraging generative AI and creative automation to generate and deliver high-quality adaptations across channels and markets. The Manager will ensure the delivery of adaptations in a playbook or toolkit format and manage their deployment to the Digital Asset Management (DAM) system, supporting speed, personalization, and creative excellence. Lead Creative Technology Integration: Champion the use of Adobe Fizzion, Firefly, GenStudio, and other emerging creative technology platforms to accelerate content adaptation and personalization at scale. Develop and implement scalable creative technology solutions to support performance marketing and content supply chain optimization. Generate and Deliver Adaptations: Use creative technology to generate adaptations of content for media, print, packaging, and digital channels. Ensure delivery of adaptations in a standardized playbook or toolkit format, and manage their upload and organization within the DAM system. Automation & Workflow: Automate content workflows to accelerate production timelines while maintaining high creative standards. Implement quality control and governance mechanisms to ensure brand integrity across all generated content. Capability Building: Stay current with emerging technologies in generative AI, creative automation, and digital experience platforms.

Requirements

Currently pursuing a Bachelor’s degree or have graduated from their degree program no earlier than December 2025 in Creative Technology, Digital Media, Computer Science, or related field.

Nice To Haves

Proficiency with Adobe Creative Cloud, Adobe Firefly, GenStudio, and other generative AI platforms.
Strong understanding of personalization strategies, content supply chains, and performance marketing.
Experience with automation tools, APIs, and data-driven content systems is a plus.
Excellent communication skills and the ability to explain complex technical concepts to non-technical stakeholders.
Familiarity with MarTech stacks, DAM systems, and content orchestration platforms.
Experience with interactive content, motion design, or web-based creative experiences.
Passion for innovation, experimentation, and scaling creative excellence.