Digital Content & Media Specialist

Vantage Bank • Fort Worth, TX

1d

About The Position

At Vantage Bank, we're driven by a deep commitment to supporting our customers, valuing our employees, embracing diversity, fostering meaningful connections, and providing outstanding service every step of the way. JOB SUMMARY The Digital Content & Media Specialist will serve as the primary creator for the bank’s social media content and website updates. They will be tasked with enhancing and elevating the brand presence online. The Digital Content & Media Specialist will utilize modern tools, such as generative AI, to produce content that is authentic, informative, and aligns with the Vantage Bank brand.

Requirements

• High School diploma, general education degree (GED), or equivalent required; Bachelor’s degree or some college a plus.
• Prior marketing or content creation experience preferred.
• Familiarity with social media platforms and digital trends a plus.
• Basic knowledge of Adobe Create Suite and similar design tools.
• Understanding of content management systems (CMS) preferred
• Excellent PC skills, including word processing and spreadsheets via Microsoft Office products, Adobe Pro and other custom applications and systems.
• Ability to work independently with minimal supervision while performing assigned duties.
• Ability to be flexible and adjust to changing schedules.
• Excellent analytical, time management, organizational and problem-solving skills with the ability to multi-task and work in a deadline-driven environment.
• Must be self-motivated with strong initiative, high level of accountability, and attention to detail.
• Ability to always maintain a high degree of ethical standards and complete confidentiality.

Responsibilities

• Ensures the bank’s digital presence remains welcoming, accurate, and up to date by updating our CMS, optimizing pages for SEO and clarity, and working with subject matter experts to ensure educational content and product updates are easy to find and understand.
• Maintains the bank’s website content, ensuring all information remains accurate and is updated in a timely manner.
• Creates and publishes engaging posts, videos, and graphics that reinforce the bank’s brand.
• Serves as the voice of the bank across LinkedIn, Facebook, Instagram, X, and YouTube.
• Ensure the consistent application of brand standards across all digital aspects.
• Monitors audience interactions across social media platforms and adjust accordingly, ensuring customers feel acknowledged and valued.
• Develops digital marketing campaigns via compelling and creative storytelling.
• Conducts research on industry-related topics to ensure accuracy and relevance in all aspects of the bank’s digital brand.
• Produces multimedia assets such as photos, short videos, and graphics using AI-assisted workflows.
• Will track performance metrics and generate reports to ensure the bank’s vision and message is accurate and adjust where needed.
• Works closely with Marketing team, Compliance, bankers, and other team members to ensure messaging is accurate and compliant.
• Other duties as assigned.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: High school or GED