E-Commerce Division Product Manager

Boise Cascade•Boise, ID

About The Position

The E-Commerce Product Manager is responsible for developing and executing a strategic roadmap to grow and optimize our digital commerce experience. This role combines business strategy, user experience, and technology, leading cross-functional teams to deliver innovative online shopping solutions. By leveraging data analytics and customer insights, the manager identifies opportunities for product enhancements, prioritizes initiatives with measurable business impact, and ensures seamless execution throughout the product lifecycle. The position actively monitors performance metrics, industry trends, and competitor activity to drive revenue, conversion, and customer satisfaction

Requirements

Bachelor’s degree in Business, Marketing, Technology, or related field.
3+ years of product management or e-commerce experience.

Nice To Haves

Typically, more than 3 years of experience in related job function
Experience in agile/scrum environments
Knowledge of SEO, CRO, and digital marketing strategies
Background in retail, DTC, or marketplace businesses
Experience with personalization or recommendation engines
SQL or data visualization experience is a plus

Responsibilities

Own and manage the e-commerce product roadmap, ensuring alignment with company growth objectives by setting strategic priorities and communicating vision to stakeholders
Define, prioritize, and oversee feature enhancements and new capabilities through structured backlog management and cross-functional input
Collaborate closely with ERP, marketing, merchandising, and engineering teams to deliver integrated product solutions, facilitate project planning, and resolve technical or operational dependencies
Analyze performance metrics using dashboards and reporting tools to assess product health, identify trends, and support data-driven decisions
Identify and capitalize on opportunities to improve customer experience and funnel efficiency by reviewing user feedback, conducting journey mapping, and implementing targeted improvements
Lead testing, experimentation, and optimization initiatives such as A/B tests, usability studies, and conversion rate optimization, ensuring rigorous documentation and measurable outcomes
Gather, synthesize, and translate customer, stakeholder, and market insights into actionable strategies through surveys, interviews, competitive analysis, and industry research
Develop clear and comprehensive product requirements and user stories for development teams, ensuring alignment with business goals and user needs
Ensure timely product releases by managing release schedules, coordinating cross-functional activities, and tracking progress against milestones; conduct post-launch performance tracking to monitor adoption and address issues
Monitor industry trends, competitor platforms, and emerging technologies to inform product strategy, identify potential risks, and recommend innovation opportunities
Demonstrate strong commitment to safety, quality, environmental awareness, and continuous process improvement
Perform other duties and responsibilities as assigned