Global Marketing Director, CVRM (MRA-SGLT2i)

AstraZeneca•Boston, MA

2d•Hybrid

About The Position

Are you an experienced Marketing Professional looking to be part of a company that follows the science and turns ideas into life-changing medicines? If you are passionate about what science can do to make a difference to patients' lives and ready to discover what you can do – join us. Our ambition is to improve and save lives for the millions of people who are living with the complexities of Cardiovascular, Renal & Metabolic (CVRM) diseases. AstraZeneca is uniquely positioned to improve the outcomes of patients living with CVRM diseases today and tomorrow with our strong and expanding portfolio and one of the broadest, deepest, most innovative pipelines in the industry. By 2032, we intend to be leading the world in CVRM therapies, launching up to fifteen (15) new life-changing medicines. What is the opportunity? At AstraZeneca, we are strongly committed to developing new therapies that advance standard of care in CVRM. We are now looking for a commercial leader to join our growing commercial team focused on our MRA-SGLT2i asset. The product is currently in Phase III development for Heart Failure with CKD, with ambitions to expand across other cardio renal diseases where the unmet medical need is high, like for example in CKD. Accountabilities: In this role, you will be a commercial leader helping to develop and shape the global strategic plan, implement the global operational plan and support key launch markets. The successful candidate must be a strong strategic thinker and good communicator, with a specific appetite for shaping and implementing brand strategy in concert with global cross functional teams, market affiliates and external partners. In this role, you will also work closely with other Marketing Directors and cross functional teams for other pipeline assets within HF and CKD and shape the future in these disease areas, preparing the organization for outstanding global launches. What you’ll do In this role, you will be responsible for: Commercial strategy and planning to drive success across indications from Phase 3 through to launch Shape product strategy with a tie to disease area strategies and insights (in CKD, T2D, HF) Generate & use customer insights (patient, physician, payer) to inform clinical development plans and TPPs and to create differentiated and winning brand strategies Support with objectively analyzing and commercially evaluating the emerging profile, competitive positioning, unmet need, pricing and market access, etc. Support the development of evidence-based forecasts that are aligned with the target product profile and that credibly reflect a range of commercial potential In collaboration with the marketing companies, develop commercial programs to drivers and address barriers to adoption at launch Manage marketing relationships with agencies, vendor partners, consultants, and other third-party groups Collaborate with CVRM Commercial leadership (and other team members) to deliver the global CVRM ambition, including successful product launch and Life Cycle Management plans. You will also have the responsibility for coordination across the franchise to ensure seamless integration across the different future therapeutic areas. The franchise responsibility will encompass proactive management of franchise-level strategic planning discussions to drive alignment cross-functionally across indications. Comply with AZ policies, standards and procedures in every interaction The role reports to the Global Head of Marketing, MRA-SGLT2i asset

Requirements

Bachelor’s degree; MBA or advanced degree preferred.
10+ years of commercial or strategic marketing experience in biopharma.
US specialists launch experience in competitive space
Experience leveraging clinical data to shape brand strategies and lifecycle planning
Strong working knowledge of forecasting, market research, useful insight generation, and competitive landscape analysis and interpretation.
Demonstrated experience in insight generation, positioning, and market shaping.
Experience from leveraging AI and digital to drive commercial strategy and operational excellence.

Nice To Haves

An advanced degree (MBA, MSc or PhD) is preferred
Deep CVRM expertise
Working across geographies and cultures
Launch experience in multiple global markets

Responsibilities

Commercial strategy and planning to drive success across indications from Phase 3 through to launch
Shape product strategy with a tie to disease area strategies and insights (in CKD, T2D, HF)
Generate & use customer insights (patient, physician, payer) to inform clinical development plans and TPPs and to create differentiated and winning brand strategies
Support with objectively analyzing and commercially evaluating the emerging profile, competitive positioning, unmet need, pricing and market access, etc.
Support the development of evidence-based forecasts that are aligned with the target product profile and that credibly reflect a range of commercial potential
In collaboration with the marketing companies, develop commercial programs to drivers and address barriers to adoption at launch
Manage marketing relationships with agencies, vendor partners, consultants, and other third-party groups
Collaborate with CVRM Commercial leadership (and other team members) to deliver the global CVRM ambition, including successful product launch and Life Cycle Management plans.
You will also have the responsibility for coordination across the franchise to ensure seamless integration across the different future therapeutic areas.
The franchise responsibility will encompass proactive management of franchise-level strategic planning discussions to drive alignment cross-functionally across indications.
Comply with AZ policies, standards and procedures in every interaction