Get Connected: Growth Operations Manager, Apple Services

Apple • Cupertino, CA

7h

About The Position

The people at Apple don’t just create products — they craft experiences that
redefine industries. It’s the diverse tapestry of our people and their
groundbreaking ideas that fuels the innovation woven into everything we do, from
revolutionary technology to industry-leading environmental initiatives. Join us
in shaping the future. At Apple, innovation and exceptional communication are
paramount to our continued success and growth. The Growth Marketing Operations
Team plays a pivotal role in enabling sophisticated on-device communications and
automated messaging for Apple’s media products and services. This team is
responsible for the strategic development and flawless execution of in-app
messaging delivered to millions of users globally across a suite of Apple
services, including Apple TV+, Music, Arcade, News+, Fitness+, App Store, and
Apple One. We are seeking a highly self-driven and solutions-oriented Growth
Operations Manager to lead the design, optimization, and execution of
multi-channel customer journeys for Apple services. This role demands a critical
thinker and an innovator who can navigate complex technical landscapes,
influence cross-functional teams, and drive strategic initiatives that enhance
customer engagement and accelerate growth for Apple's services.

DESCRIPTION

This position serves as a strategic subject matter expert, leading the
development and execution of customer notification strategies for high-impact
growth marketing acquisition and engagement initiatives. You will leverage your
deep technical expertise and strategic acumen to architect and optimize complex
customer journeys, ensuring seamless execution and measurable impact. You will
be a champion for innovation, continuously seeking opportunities to enhance our
platforms, processes, and campaign performance, leveraging intelligent tools and
advanced automation techniques to drive efficiency and effectiveness.

Requirements

• 7+ years of progressive experience in lifecycle marketing, with a proven track record of architecting, launching, and optimizing large-scale acquisition and engagement initiatives.
• Demonstrated expertise and hands-on technical proficiency in building complex automation flows and customer journeys using enterprise-level CRM or ESP platforms (e.g., Salesforce Marketing Cloud, Braze, Oracle Responsys).
• Exceptional aptitude for logical reasoning, critical thinking, and complex problem-solving.
• Bachelor’s Degree in Computer Science, Information Technology, Marketing, or a related technical field.

Nice To Haves

• Proven ability to lead projects, influence cross-functional teams, and drive consensus in a matrixed organization.
• Strategic mindset with the ability to define long-term vision, anticipate challenges, and make data-informed decisions that align with broader business objectives.
• A resourceful and action-oriented innovator who consistently cuts through ambiguity, proactively identifies roadblocks, and engineers creative solutions, particularly through the application of new AI-driven technologies.
• Proficiency in SQL for precise customer segmentation, targeting, and data analysis.
• Experience mentoring or guiding junior team members, fostering skill development, and promoting best practices.
• Unwavering commitment to excellence, delivering projects with meticulous attention to detail and uncompromising quality.
• Exceptional written and verbal communication skills, with the ability to articulate complex technical concepts to non-technical audiences and effectively persuade stakeholders.
• A genuine passion for Apple products and services, coupled with a deep familiarity with the Apple ecosystem (e.g., Mac OS, iOS, Apple Music, App Store, Apple TV+, etc.).

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level