Instructional Designer - Technical Sales Enablement

FreshworksBoston, MA
5d$110,000 - $140,000Hybrid

About The Position

Freshworks is looking for an Instructional Designer to join our Revenue Enablement team. In this role, you'll design and build eLearning programs that equip our Solution Engineers, Professional Services, and Channel Sales teams to sell, demo, and implement Freshworks products confidently. This is not a generalist eLearning role. We're looking for someone who has worked in technical environments — someone who has trained Systems Engineers, Systems Architects, or Systems Administrators, built IT certifications, or facilitated hands-on labs and whiteboarding sessions for technical audiences. You don't need a SaaS background, but you should be comfortable demoing software, working with backend systems, and partnering closely with Solution Engineers to translate complex technical concepts into effective learning experiences.

Requirements

  • 6-10 years of experience designing eLearning and digital training experiences, including interactive modules, certifications, and job aids for technical or technical sales audiences
  • Hands-on technical exposure — you've demoed software, worked with backend systems, or operated in a technical environment long enough to credibly engage with Solution Engineers
  • Strong understanding of the Solution Engineering/Pre-Sales lifecycle, including discovery, technical qualification, complex demonstrations, and proof-of-concept (POC) execution
  • Experience designing enablement or training programs for technical sellers, engineers, or IT professionals
  • Proficiency with modern eLearning authoring tools, such as Articulate 360 (Rise & Storyline), Camtasia, Vyond, Canva, and Adobe Creative Suite
  • Experience facilitating design workshops with stakeholders and subject matter experts to define training scope and success criteria
  • Strong organizational and project management skills, with the ability to manage multiple training initiatives simultaneously
  • Exceptional writing and editing skills, with the ability to translate complex technical concepts into clear and engaging learning experiences
  • Ability to work independently and collaboratively in a fast-paced, cross-functional environment
  • A proactive and adaptable mindset, with a commitment to continuous improvement and learning.

Responsibilities

  • Design and develop technical eLearning certifications that prepare Solution Engineers, Professional Services teams, and Channel partners to sell, demo, and implement Freshworks products effectively.
  • Build and maintain a library of technical enablement assets, including validation documents, reference architectures, deployment guides, and demo scripts.
  • Create competitive deep-dive content and objection-handling scenarios that help SEs clearly articulate Freshworks' technical differentiation.
  • Design scalable digital training experiences for global audiences, including eLearning courses, tutorials, exercises, job aids, and knowledge assessments.
  • Apply learning science principles to ensure training is engaging, retention-focused, and practical for technical audiences.
  • Measure training effectiveness and continuously improve programs based on learner performance data and stakeholder feedback.

Benefits

  • Freshworks offers multiple options for dental, medical, vision, disability and life insurances.
  • Equity + ESPP, flexible PTO, flexible spending, commuter benefits and wellness benefits are also offered.
  • Freshworks also offers adoption and parental leave benefits.
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