Integrated Marketing Producer

Circa - IPG DXTRA•Boston, MA

1d•$85,000•Hybrid

About The Position

You're an Integrated Marketing Producer (digital campaigns & experiential marketing) who loves digital & experiential and all the work that goes into making these experiences happen. You'll be responsible for assisting the production team in bringing to life all of Jack's creative sparks and thoughtful insights by ensuring flawless execution of assigned deliverables. You will demonstrate an understanding of the production process and are focused on learning and supporting the team.

Requirements

5 years of hands-on experience in creating from brand work, content, campaign development and media assets
Proficiency with Microsoft Office suite (e.g. Word, Excel and PowerPoint)
Demonstrated project management skills, including budgeting, communications, scheduling and time/resource management
Lifecycle Confidence: Proven ability to manage the entire project lifecycle from proposal writing and budgeting through development and people management, including technical consultation and interface with with dev teams and the ability to have high-level commercial conversations regarding risk and insurance
Vendor & Talent Management: Experience identifying, negotiating, and booking a diverse range of resources, from web developers to freelance production talent, to ensure best-in-class pricing and execution.
Strong interpersonal and collaborative skills, and client interfacing abilities
Must possess ability to handle numerous projects at one time, meet fast turnaround deadlines, and maintain an eye for detail
Must be well-versed in web development processes, able to collaborate effectively with developer partners while understanding timelines, technical constraints, and the creative problem-solving required to deliver impactful digital solutions.
Self-motivated with excellent problem-solving skills.
Prior exposure to or interest in B2B – industrial, technology, and SaaS sectors. Including the desire to understand our client’s complex business at a high level and the various audiences they serve and business challenges they face
Must have broad familiarity across media channels including video, print, and digital environments with a strong understanding of the buying process, financial tracking, channel constraints, and the ability to partner closely with media planners to execute plans on budget and on schedule
Ability to work in hybrid capacity, with 3 days per week in the Boston office

Responsibilities

Oversee multi-channel campaigns that span across various media platforms – experiential/events, digital including programmatic media and social, broadcast, print, etc.
Participate in client need intake process, translating into project vision and parameters.
Owning actionable budget development, project schedule and process.
Establish team communication methodology including status reports, team meeting notes and action items lists.
Ability to write and communicate effectively, transparently and proactively.
Take ownership of the integrated project management process throughout the lifecycle—from digital web development to live experiential activations—ensuring the team uses agency processes and tools effectively.
Lead and help project teams stay accountable.
Act as a liaison between account, strategy, creative and dev teams.
Primary production contact for client, lead production-focused client meetings and deliver clear, accurate status reports covering schedules, budget, deliverables and key project milestones
Review projects for quality assurance purposes and ensures that both internal and client reviews take place.
Recommend alternative production methods and the latest technology to enhance both digital solutions and physical brand experiences.
Routinely advise, guide, and counsel clients on integrated solutions that leverage the full suite of agency offerings.
Help delegate work to junior staff and freelancers from kickoff, including expectation setting, onboarding, and managing their availability against project needs.
Resides over integration and coordination of all production elements to ensure consistency and cohesion across touchpoints.
Close oversight of: Timeline development and management, budget development and management, resources, and reconciliations to actively manage revenue and profit (needs to be managed with a clear understanding of deliverables and business objectives)
Maintain direct collaboration with creative, strategy, media, account teams, finance and resourcing
Collaborate with vendors as needed (e.g., video editors, developers, photographers).
Ensure brand consistency and quality across all deliverables through a Production and operations lens.