Lead Brand Designer, Hazel AI
About The Position
Altruist is transforming the multi-trillion dollar wealth management industry by building an AI platform for wealth professionals. We partner with financial advisors nationwide, empowering them to grow, optimize time and resources, and deliver superior outcomes for their clients. We're looking for exceptional talent to help us achieve our mission of making financial advice better, more affordable, and accessible to all. If you're passionate about challenging the status quo and want to do the most important work of your life, we'd love to meet you! Altruist is building the modern infrastructure for independent financial advisors. At the center of that future is Hazel — the AI platform for financial advisors that integrates across their tech stack and transforms data into actionable outcomes. Hazel represents the most ambitious expression of our brand: intelligent, calm, precise, and deeply human. Design plays a critical role in defining what that future looks and feels like. We’re hiring a Lead Brand Designer to lead the visual evolution of Hazel across its entire ecosystem. This is not a support role. It’s a leadership role within brand responsible for shaping how our AI product shows up across product surfaces, launches, campaigns, motion, storytelling, and emerging experiences. The ideal candidate thinks quickly, designs thoughtfully, and pushes work beyond the obvious. They bring impeccable taste, a sharp point of view, and a deep understanding of contemporary design — while also knowing when restraint is the most powerful move. This designer will also partner closely with Product Design to influence the user experience of Hazel, ensuring brand and product feel unified and intentional. They will also collaborate with motion designers, illustrators, and cross-functional teams to bring new ideas to life across the Hazel surfaces. This role operates as a thought partner to Creative Leadership on new Hazel initiatives and long-term brand direction. This role is hybrid, with three in-office days per week at our San Francisco FiDi location.
Requirements
- 6–8+ years of brand design experience, ideally including product-adjacent work
- A portfolio that demonstrates exceptional craft, strong systems thinking, and modern sensibility
- Experience shaping or evolving a product-focused brand
- Fluency in Figma and Adobe Creative Suite; bonus points for motion literacy
- Strong understanding of current visual trends, digital culture, and AI-driven creative tools
- Ability to think conceptually and execute with precision
- Comfort operating in fast-moving, ambiguous environments
- Strong collaboration skills and the confidence to influence cross-functional partners
Responsibilities
- Lead the visual design and ongoing evolution of the Hazel brand
- Define and expand Hazel’s design language across product marketing, launches, web, campaigns, and in-product brand moments
- Partner closely with Product Design to influence UX direction and ensure cohesive brand expression
- Collaborate with motion designers and illustrators to create immersive, forward-looking experiences
- Translate complex AI capabilities into clear, elegant visual storytelling
- Explore and responsibly integrate emerging tools and technologies into the creative workflow
- Contribute to early-stage concepting for new Hazel initiatives and product expansions
- Uphold and elevate craft standards across every touchpoint
Benefits
- Competitive pay and equity for eligible positions.
- Premium healthcare, dental, and vision insurance plans (HMO and PPO).
- 401k savings plan with a 4% match and immediate vesting.
- 16 week paid parental leave.
- Professional growth and development opportunities including an employee mobility program and an annual L&D budget allocation for each employee.
- Company perks program (includes discounts on pet insurance, fitness, cell phone plans, and travel, etc.).
- Financial guidance program (includes counseling on navigating debt, tracking personal spend, saving and planning goals, home-purchasing preparedness, etc.).
- One month work from anywhere policy (with the exception of a few countries).
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
