Lead Marketing & Growth Operations Analyst

Tebra
5h$127,000 - $145,000Remote

About The Position

Tebra is seeking a Lead Marketing & Growth Operations Analyst to advance our GTM analytics capability with a focus on demand quality, attribution, and lifecycle engagement. This role sits at the intersection of Marketing, Growth, and Revenue and is responsible for translating complex, multi-touch customer journeys into clear, trusted insights that guide investment decisions, funnel strategy, and long-term growth efficiency. This is a senior individual contributor role designed for an analyst who can move beyond reporting to influence decisions — surfacing tradeoffs, challenging assumptions, and driving alignment through data-backed recommendations. Success in this role looks like: improved visibility into what’s truly driving qualified demand; clearer understanding of where prospects and customers engage (or disengage); and increased confidence in where to invest — and where not to.

Requirements

  • Business acumen and GTM fluency — you connect data to growth strategy, translating insights into operational levers and measurable revenue impact.
  • 5–7+ years of experience in Marketing Analytics, Growth Analytics, Revenue Operations, or GTM Analytics within a SaaS or high-growth environment.
  • Deep understanding of marketing funnels, lifecycle stages, attribution models, and campaign performance, with the ability to connect upstream engagement to downstream revenue impact.
  • Strong SQL skills and experience working with modern data stacks (e.g., Snowflake, dbt, BI tools).
  • Demonstrated ability to move from analysis to recommendation, influencing decisions without formal authority.
  • Experience partnering with Marketing, Growth, and Sales stakeholders in ambiguous, fast-moving environments.
  • Comfort challenging assumptions and surfacing tradeoffs, risks, and insights proactively.
  • Strong written and verbal communication skills, with the ability to present complex findings clearly to senior leaders.
  • Experience working with marketing automation and advertising platforms (e.g., Marketo, HubSpot, Google Ads, LinkedIn Ads) in partnership with Marketing Ops is a plus.
  • Working knowledge of Salesforce data structures and GTM object relationships (Leads, Opportunities, Accounts).

Nice To Haves

  • experience leveraging Snowflake Cortex AI or LLM-based tooling, building internal data products, or supporting healthcare SaaS business models.

Responsibilities

  • Own demand and lifecycle performance analytics end-to-end, including funnel efficiency before Sales engagement, lead quality, conversion paths, and downstream revenue impact.
  • Design, maintain, and evolve attribution and performance frameworks that move beyond high-level channel reporting to reflect multi-touch journeys across campaigns, programs, and sequences.
  • Serve as a strategic analytics partner to Marketing and Growth leadership, translating data into recommendations that inform budget allocation, experimentation, and GTM prioritization.
  • Develop and own leadership-ready dashboards and analyses that connect marketing activity to pipeline quality, revenue outcomes, and post-sale engagement.
  • Surface clear, opinionated insights — and drive the business toward confident decision-making based on data.
  • Partner closely with GrowthOps, Sales Comp & GTM Systems to ensure Marketing analytics are grounded in shared definitions and aligned end-to-end metrics.
  • Build and maintain scalable data models in Snowflake and dbt, balancing analytical flexibility with governance, consistency, and reusability.
  • Establish reporting standards and documentation that enable self-service analytics while preserving a trusted source of truth across GTM.
  • Model strong analytical judgment and data storytelling, helping elevate how insights are consumed and acted upon across the organization.

Benefits

  • In addition to our healthcare benefits, we also offer amazing perks!
  • Need work from home basics? We offer a discount through Dell!
  • We also offer a number of resources to help you keep your mind and body healthy.
  • Check out Gympass for a great workout, or TelusEmployee Assistance Program to find mental health resources, along with other resources for everyday occurrences.
  • To assist with all of life’s needs, Tebra also offers a wellness and childcare subsidy and a University/Education discount!
  • We also offer a number of resources to help you keep your mind and body healthy.
  • Check out Gympass for access to health and fitness apps, or Telus Employee Assistance Program to find mental health resources, along with other resources for everyday occurrences.
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