Lead Product Manager — Agentic Prospecting (Inbound & Outbound) & Lead Management

Docusign • San Francisco, CA

4d • Hybrid

About The Position

As the Lead Product Manager for Agentic Prospecting & Lead Intelligence, you will own the end-to-end product strategy and execution for both inbound and outbound prospecting platforms. You will design and scale the next generation of agentic SDR workflows across inbound lead follow-up (trials, content, events), outbound prospecting intelligence and contact acquisition and global scalability across regions and languages. You will drive faster time-to-first-touch, improved RL→SQL conversion, higher Account→SQL conversion, and measurable GNACV impact — while maintaining strong governance, consent integrity, and reporting accuracy. This position is an individual contributor role reporting to the Director, Application Product Management.

Requirements

• 12+ years of product management experience in B2B SaaS with ownership of marketing and sales funnel platforms
• Experience with SDR, MDR, and PDR journeys across inbound and outbound motions
• Experience applying Agentic AI to redesign workflows for speed, quality, and scale
• Experience scaling experiments from pilot to global rollout
• Ability to map end-to-end business processes from targeting → enrichment → outreach → SQL/SQO → pipeline GNACV
• Demonstrated delivery in lead management, outbound prospecting platforms, and MarTech ecosystems
• Proven success integrating contact data vendors and enrichment pipelines
• Experience with Salesforce, Outreach, Agentic AI systems like Glean / CrewAI/N8N, consent management, and data quality frameworks
• Experience with agentic or GenAI workflows at scale.
• Experience leading global rollouts across regions and languages

Nice To Haves

• Experimentation discipline with defined stage gates and measurable outcomes
• Experience with executive-level communication and stakeholder management
• Strong experimentation, analytics, and attribution expertise

Responsibilities

• Lead hygiene, routing, enrichment, and automation
• Define and deliver a unified roadmap and AI vision for prospecting inbound and outbound
• Shift from static workflows to agentic systems that reason, act, and optimize over time
• Identify and/or deliver high-impact Agentic AI use cases across lead scoring, enrichment, personalization, routing, and prioritization for prospecting inbound and outbound
• Build the roadmap to move from pilot experiments to global AI scale
• Own multi-quarter strategy across lead automation, contact acquisition, enrichment, routing, personalization, and reporting
• Establish clear outcomes, SLAs, and phased delivery plans tied to revenue and efficiency metrics
• Run prioritization rituals with clear cutlines and dependency mapping
• Own the agentic SDR experiments and roadmap for inbound lead follow-up across trials, content, and events
• Drive autonomous agentic AI motions by leading SSOT, de-duplication, ROE checks, RPA enforcement, sequence selection, hyper-personalization, reply routing, and reporting
• Improve time-to-first-touch and RL→SQL conversion through business process workflow redesign
• Ensure clean attribution, segmentation alignment, and data integrity across Marketing and xDR teams
• Own contact acquisition strategy and vendor mix by region
• Drive quality and coverage KPIs across enrichment vendors and data pipelines
• Incubate and scale premium outbound motions such as winback flows, abandoned cart programs, and intelligent targeting strategies
• Standardize post-event outbound follow-up across regions with clean pipeline measurement
• Partner with Legal and MarTech to enforce consent, opt-out, and send governance controls
• Define funnel metrics, attribution logic, and SSOT alignment across inbound and outbound
• Ensure reporting reliability and consistent KPI definitions across regions
• Prevent duplicate creation at source and strengthen data quality pipelines
• Translate business workflows into engineering-ready specs including PRDs, epics, stories, and non-functional requirements
• Operate as primary liaison between engineering and business partners
• Drive alignment across Marketing, Sales Dev, Data, and Apps
• Track sprint health, velocity, risk, and incremental value delivery
• Lead change management and publish clear inspection dashboards and readouts
• Authorize PRDs and one-pagers with clear scope, success metrics, and acceptance criteria

Benefits

• Bonus: Sales personnel are eligible for variable incentive pay dependent on their achievement of pre-established sales goals. Non-Sales roles are eligible for a company bonus plan, which is calculated as a percentage of eligible wages and dependent on company performance.
• Stock: This role is eligible to receive Restricted Stock Units (RSUs).
• Paid Time Off: earned time off, as well as paid company holidays based on region
• Paid Parental Leave: take up to six months off with your child after birth, adoption or foster care placement
• Full Health Benefits Plans: options for 100% employer paid and minimum employee contribution health plans from day one of employment
• Retirement Plans: select retirement and pension programs with potential for employer contributions
• Learning and Development: options for coaching, online courses and education reimbursements
• Compassionate Care Leave: paid time off following the loss of a loved one and other life-changing events

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed