Manager, Creative Director, Retail Bank

Capital One • McLean, VA

3d

About The Position

Capital One is looking for an innovative creative leader with a history of results and a modern, elevated portfolio. This role will support brand building and performance marketing for our Retail Bank and Café teams. Based on your experience, you will either lead our site team or integrated campaigns across a range of channels including email, web, direct mail, paid digital, video, and out of home. You’ll use your digital or omni-channel creative skills and exceptional taste to support a broad set of marketing and creative needs. If you’re a champion of strategic ideas with outstanding leadership chops and a customer-focused marketing background, we’d love to hear from you. What you’ll do: Lead and inspire the team to develop strategically-grounded, insight-driven creative. Manage creative talent (Art Directors, Graphic Designers and Copywriters) including a mix of full-time associates, contractors, and agencies. Empower and inspire full-time associates through coaching, and help them develop in their careers. Collaborate with marketing strategists and internal business clients to understand customer needs, positively influencing marketing strategy and the customer experience. Demonstrate expert knowledge of advertising and marketing trends and translate business intent into creative strategies and executions that market products effectively. Demonstrate an understanding of the intended audience; interprets market research and tests results, and uses findings to focus targeted marketing messages. Build and maintain relationships with a network of partner groups (digital, operations, legal, etc.) to anticipate and proactively address obstacles and establish Brand Creative as a strategic thought partner. Present and influence with a convincing and inspiring style to increase buy-in and open the door for new opportunities—both for your team and department. Who you are: You want to be an EVIDENCE-BASED MARKETER who... As an INDIVIDUAL: Your curiosity is endless. There’s always something else to learn. You’re flexible and not afraid of change—in fact you welcome the challenge. You share your point of view, but seek out what might be missing and listen. You have big ideas and know the best ones are driven by proof, persistence and patience. You’re a storyteller. You simplify the complex and compel your audience to act. You know how to enjoy yourself. While fun isn’t mandatory, it certainly seems to follow you. You care—about the work, your team and the customers you serve. As a LEADER: You value authenticity over perfection. You lead with empathy, vulnerability and honesty. You deeply invest in understanding the humans around you. You say what needs to be said and work hard to find the right words. You’re an expert. You also know when you’re not and need to find one. You use all this to make things happen, create amazing work and inspire others. Candidates must provide a portfolio of their creative work for consideration

Requirements

• Bachelor’s degree or military experience
• At least 3 years of experience leading creative teams
• At least 5 years of experience in Adobe Creative Suite (Illustrator, Photoshop, InDesign, etc.)
• Candidates must provide a portfolio of their creative work for consideration

Nice To Haves

• Creative portfolio that includes produced work for website design and integrated marketing campaigns
• 5 or more years of experience as a Creative Director
• 2 or more years of experience directly managing a creative team
• 2 or more years of experience in digital design software (ex. Figma, Adobe XD, etc.)
• Experience at a large in-house creative team
• Experience working with a Fortune 100 brand
• Experience storyboarding, sketching or wireframing CX and UI/UX
• Experience with premarket and in market testing tools
• Experience leveraging GAI, personalization and optimization tools in creative development and marketing

Responsibilities

• Lead and inspire the team to develop strategically-grounded, insight-driven creative.
• Manage creative talent (Art Directors, Graphic Designers and Copywriters) including a mix of full-time associates, contractors, and agencies.
• Empower and inspire full-time associates through coaching, and help them develop in their careers.
• Collaborate with marketing strategists and internal business clients to understand customer needs, positively influencing marketing strategy and the customer experience.
• Demonstrate expert knowledge of advertising and marketing trends and translate business intent into creative strategies and executions that market products effectively.
• Demonstrate an understanding of the intended audience; interprets market research and tests results, and uses findings to focus targeted marketing messages.
• Build and maintain relationships with a network of partner groups (digital, operations, legal, etc.) to anticipate and proactively address obstacles and establish Brand Creative as a strategic thought partner.
• Present and influence with a convincing and inspiring style to increase buy-in and open the door for new opportunities—both for your team and department.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager