Manager of Marketing and Communications

Lifepoint HealthSanford, NC
3d

About The Position

The Manager of Marketing and Communications is responsible for development and oversight of marketing and communications strategies, working collaboratively with all departments to ensure all collateral materials, advertisements, communications and activities accurately reflect and support Lifepoint brand and message expectations.

Requirements

  • Bachelor’s degree in journalism, Communications, Marketing or Public Relations preferred
  • A minimum of 3 years of related experience is preferred

Responsibilities

  • Develop marketing and communications strategy using data-driven, organizational best practices
  • Develops and implements marketing and communication plans, including: Website and social media Internal communications Public relations/earned media Paid media strategies (traditional, digital and CRM) Community and EMS newsletter Coordination/engagement of sponsorships and in community events
  • Manage digital platforms for hospital and practices, including websites, social medica, physician directory and online listing
  • Produces monthly report detailing summary of metrics and activities
  • Serves as Facility Public Information Officer and coordinates crisis communications with HSC
  • Serve as advertising conduit with local hospital leadership and HSC marketing

Benefits

  • Comprehensive Benefits: Multiple levels of medical, dental and vision coverage with medical plans starting at just $10 per pay period tailored benefit options for part-time and PRN employees, and more.
  • Financial Protection & PTO: Life, accident, critical illness, hospital indemnity insurance, short- and long-term disability, paid family leave and paid time off.
  • Financial & Career Growth: Higher education and certification tuition assistance, loan assistance and 401(k) retirement package and company match.
  • Employee Well-being: Mental, physical, and financial wellness programs (free gym memberships, virtual care appointments, mental health services and discount programs).
  • Professional Development: Ongoing learning and career advancement opportunities.
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