Marketing Communications Manager, Scientific Meetings

American Heart Association • Dallas, TX

19h • $75,000 - $85,000 • Remote

About The Position

Since our founding in 1924, we've cut cardiovascular disease deaths in half, but there is still so much more to do. To overcome today’s biggest health challenges and accelerate this progress, we need passionate individuals like you. Join our movement, be part of the progress, and help ensure a healthier future for all. You matter, and so does the impact you can make with us.
The American Heart Association is seeking an experienced Marketing Communications Manager - Scientific Meetings in our National Center office located in Dallas, TX. The location for this position is remote.
In this role, you will support the development and execution of integrated marketing and communications strategies for assigned national scientific meetings and related products. You will work closely with the Senior Marketing Communications Manager and cross-functional stakeholders to drive registration, abstract submissions, engagement, and revenue outcomes.
This role requires strong project management, collaboration, and performance optimization skills, along with the ability to manage multiple priorities in a fast-paced environment.
The Association offers many resources to help you maintain work-life harmonization through your changing needs and life situations. To help you be successful, you will have access to Heart U, our award-winning corporate university, as well as additional training and support, locally.
#TheAHALife is more than a company culture; it is our way of life. It embodies our commitment to work-life harmonization and is guided by our core values where our employees can thrive both personally and professionally. Discover why you will Be Seen. Be Heard. Be Valued at the American Heart Association by following us on LinkedIn, Instagram, Facebook, X, and at heart.jobs.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, Public Health, or related field, or equivalent experience.
• 3 years of experience in marketing, marketing communications, or campaign management. 5 years of experience is preferred.
• Experience executing integrated marketing campaigns across multiple channels.
• Strong project management skills and ability to manage multiple priorities and deadlines.
• Experience working with cross-functional teams and external vendors.
• Working knowledge of marketing performance metrics and reporting.
• Strong written, verbal, and presentation communication skills.

Nice To Haves

• Experience in healthcare, scientific meetings, professional education, or nonprofit environments.
• Experience supporting national conferences or events.
• Experience supporting paid media or digital marketing initiatives.

Responsibilities

• Support development and execution of integrated marketing and communications plans for assigned scientific meetings.
• Translate business objectives into campaign timelines, messaging frameworks, and promotional calendars.
• Align marketing tactics with registration, abstract submission, and audience engagement goals.
• Collaborate with Operations and meeting stakeholders to ensure marketing timelines align with event planning milestones.
• Coordinate campaign implementation across paid, owned, and earned channels.
• Partner with paid media, digital, email, and social teams to ensure consistent messaging and execution across organizational platforms.
• Develop marketing briefs and work with Creative teams to deliver assets on time and on strategy.
• Support testing and optimization of marketing tactics to improve performance.
• Track and monitor campaign performance against defined KPIs.
• Analyze marketing results and provide insights and recommendations for optimization.
• Prepare reports and presentations for internal stakeholders and leadership.
• Identify opportunities for audience growth across priority segments including early career, specialty, and international audiences.
• Serve as a marketing partner to Operations and meeting planning teams.
• Coordinate with Science, Communications, Digital, and vendor partners to ensure aligned execution.
• Manage project timelines, approvals, and deliverables across multiple stakeholders.
• Maintain clear communication to ensure shared understanding of roles, responsibilities, and expectations.

Benefits

• Compensation – Our goal is to ensure you have a competitive base salary. That’s why we regularly review the market value of jobs and make adjustments, as needed.
• Performance and Recognition – You are rewarded for achieving success through annual salary planning and incentive programs; eligibility for an incentive program is based on the type of position.
• Benefits – We offer a wide array of benefits including medical, dental, vision, disability, and life insurance, along with a robust retirement program that includes an employer match and automatic contribution. As a mark of our commitment to employee well-being, we also offer an employee assistance program, employee wellness program and telemedicine, and medical consultation.
• Professional Development – You can join one of our many Employee Resource Groups (ERG) or be a mentor/mentee in our professional mentoring program. Heart U is the Association’s national online university, with more than 100,000 resources designed to meet your needs and busy schedule.
• Work-Life Harmonization – The Association offers Paid Time Off (PTO) at a minimum of 16 days per year for new employees. The number of days will increase based on seniority level. You will also have a total of 12 paid holidays off each year, which includes several days off at the end of the year.
• Tuition Assistance - We support the career development of all employees. This program provides financial assistance to employees who wish to further their education and career in relation to their current duties and responsibilities, or for potential future positions in the organization.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level