Marketing Coordinator

i-Tech SupportOrlando, FL
11d

About The Position

The Marketing Coordinator at i-Tech Support Services plays an integral role in strengthening brand visibility, supporting lead generation initiatives, and ensuring consistent execution across marketing channels for our key business units: Managed IT Services, School Technology, and Acumatica Cloud ERP. This position bridges creative content development, basic graphic design, event coordination, digital marketing execution, CRM maintenance, and cross-department collaboration. Working directly with senior marketing leadership, this role helps plan and support trade shows, webinars, and customer events; produces on-brand visual assets; and ensures campaigns run smoothly and on schedule across platforms. This is an excellent opportunity for a marketing professional ready to take ownership of day-to-day marketing operations, event logistics, and creative execution while supporting strategic company growth initiatives.

Requirements

  • Bachelor's degree in Marketing, Communications, Business, or a related field, or equivalent practical experience
  • 3-4 years of experience in a marketing role (internships and part-time experience considered)
  • Strong written and verbal communication skills with attention to detail
  • Working knowledge of: Social media platforms (LinkedIn, Meta Business Suite) Canva and/or Adobe Creative Suite HubSpot CRM and marketing tools WordPress content management systems
  • Strong organizational, project management, and multitasking skills
  • Ability to work independently in a fast-paced, deadline-driven, and remote environment

Nice To Haves

  • Experience in IT, MSP, ERP, B2B, or technology-focused organizations
  • Familiarity with marketing analytics tools such as Google Analytics, Piwik Pro, or email performance platforms
  • Experience using AI tools to support marketing content creation and optimization

Responsibilities

  • Build, test, and deploy marketing emails, nurture workflows, and newsletter campaigns
  • Maintain and clean CRM contact lists, including lifecycle stages, lead statuses, and key properties
  • Monitor email and campaign performance and assist with reporting and dashboard updates
  • Upload blog posts, update web pages, and execute content refreshes in WordPress
  • Conduct keyword research and support on-page SEO efforts, including titles, metadata, and image alt text
  • Perform quality assurance checks on landing pages, forms, and campaign assets
  • Assist with the creation and updating of proposal templates, sales presentations, and marketing collateral
  • Support lead generation initiatives through outreach templates, promotional assets, and digital campaigns
  • Track campaign engagement, identify qualified leads, and coordinate handoff to the sales team
  • Support the planning and execution of webinars, trade shows, virtual events, and industry conferences
  • Manage event registration, promotional materials, follow-up communications, and post-event reporting
  • Coordinate with vendors and assist with promotional item creation and logistics
  • Conduct basic market and competitive research to support campaign and content planning
  • Monitor industry trends and summarize insights for internal stakeholders
  • Collaborate with ERP, MSP, and Education teams to gather inputs and align messaging

Benefits

  • Medical, dental, and vision insurance with competitive plan options
  • 401K plan + employer match + immediate vesting
  • Employer paid long-term disability insurance + life insurance
  • 22 days off per year (15 days of accrued PTO + 7 paid holidays)
  • 6 weeks paid parental leave
  • Company issued laptop
  • Company paid training as necessary
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