Marketing Event Specialist

PCB Piezotronics, Inc. • Cincinnati, OH

7d

About The Position

As a Marketing Event Specialist with The Modal Shop, you will be responsible for all online and offline events for prospects and customers of the PCB Systems Sector – The Modal Shop, Larson Davis, and Accumetrics. Primary focuses include execution of an annual event plan, budgeting for all events, and ensuring event attendee growth. The Marketing Event Specialist is an amazing communicator with high attention to detail and organizational skills.

Requirements

• Education: Associates Degree or equivalent work experience.
• Experience: 1 to 2 years related work experience. Strong organizational, cross-functional communication and project-management skills. Detail-oriented and problem-solving skills. Experience with MS Office applications.
• Travel Requirement: Occasional travel for event support as needed.

Nice To Haves

• Bachelors Degree preferred.
• Proven ability to manage logistics for trade shows, seminars, webinars and other related events is highly preferred. Experience owning event budgets, tracking ROI and producing post-event performance reports is highly preferred. Salesforce experience preferred.

Responsibilities

• Collaborates with Product Groups and Marketing Team to act as the hub for all online and offline event related information.
• Responsible for all show, seminar, and webinar support. Develops tradeshow and event budgets and proxies, defining and executing event plans while tracking ROI for each show attended to evaluate repeat attendance
• Maintains show, seminar, and webinar schedules, project checklist, and processes through management templates. Collaborates with sister companies for joint shows and shared booths. Develops staffing schedules for events.
• Researches new shows and events to assess areas of interest, target market and application compatibility, attendee demographics, etc. to evaluate additions to budget and schedule. Responsible for successful execution of shows, seminars, and webinars, including booth development, product content and presentation, venue management, and lead generation
• Hosts meetings pre- and post-event to ensure strategic direction, execution of goals, and communication between team members
• Coordinates logistics and deliverables for events – booking booth and/or meeting space, creation of registration badges, managing housing, coordination with Production Team for sending exhibition material from TMS and returning exhibition materials to TMS
• Works closely with Product Groups to define needs for new materials and establish deadlines for delivery
• Assists in creation and send of event communications in collaboration with supporting field sales or office
• Ensures processing of leads and attendees in CRM/email system, follow-up by product teams and distribution to sales force for sales related actions
• Maintain Company Association Memberships. Coordinates key technical memberships with Product Groups and Marketing Specialists
• Responsibility for Events’ Social Media Presence
• Coordinates with Marketing Specialist on publishing events information to social media channels, newsletters, and websites.
• Performs other related duties as assigned or needed for the efficient operation of the team.

Benefits

• 100% Company Paid Medical Premiums
• Vision and Dental Insurance
• Paid Time Off
• Company funded HSA and HRA Accounts
• Employer paid basic life insurance, short- and long-term disability insurance
• 401k Company Match
• Annual Bonus
• Tuition Reimbursement Program
• Dependent Orthodontic Reimbursement
• Employee Discounts, Holiday Gift Certificates, Referral Bonus

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: Associate degree