Marketing Manager for AI Data Center Application

Renesas ElectronicsPlano, TX
21hHybrid

About The Position

Our System Power (STP) is looking for a talented Marketing specialist graduate in business administration, marketing, or engineering to join our team as a Marketing Manager in Renesas Plano office. Our CAD ( C ontroller a nd D river) team is part of the STP team, and works on developing controller and FET driver ICs for 48V down-conversions, such as 48V-to-12V IBC. The successful candidate will work directly with the Sr. Manager who is in charge of CAD business. This role requires strategic planning, cross‑functional leadership, customer engagement, and strong analytical skills to identify opportunities and execute market strategies effectively.

Requirements

  • Master’s degree in Marketing, Business Administration, or Electrical Engineering preferred
  • Proven success in market management or regional business management in Server/AI Datacenter applications
  • Experience of VIN<100V switching regulator (DC/DC, Buck, Boost, etc.) is a plus
  • Ability to consolidate market needs and develop an action plan and follow up on it
  • Flexibility to support varying tasks that unlocks faster sales cycles, improved efficiency, revenue growth and Customer user experience
  • Ability to create regular reports and present/share with internal stakeholders and distribution/sales
  • Travel required to stay up to date with market needs & follow-up on marketing initiatives through close engagement and frequent on-site meetings
  • Strong strategic thinking and analytical skills.
  • Innovative, problem-solving approach, open and good communicator.
  • Experience with digital marketing tools and platforms.
  • Ability to thrive in a fast‑paced, dynamic environment

Responsibilities

  • Develop & Execute Market Strategies, including managing existing product portfolio, contributing to the roadmap and providing marketing input during new product developments.
  • Identify growth opportunities using market trend analysis and competitive research
  • Maintain deep understanding of customer needs and communicate them internally, not only in new product development team level but also in reviews with Senior Leadership team
  • Create and implement regional go‑to‑market plans to help product promotion, increase market share and revenue.
  • Handle internal meetings such as opportunity management review, Design-in tracking review, forecast management, future business projection, etc.
  • Work with other teams on regional trainings and product highlights, actively steering the feedback between Distributor/Sales/FAE and product definers
  • Work with digital marketing team on Renesas.com promotions
  • Partner with product, sales, and marketing teams to ensure coordinated execution.
  • Lead cross-functional initiatives to support growth and customer satisfaction
  • Build a strong marketing team
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