Marketing Ops, Tech & Tools Lead

OpenAI•San Francisco, CA

About The Position

OpenAI’s internal Marketing team is looking for a Marketing Operations, Technology & Tools Lead to own and evolve our tools, technology, data flows, and operating model while driving the evolution of our AI-enabled workflows. This role will help our marketers move faster while maintaining industry standard security and privacy requirements to ensure the technology we deploy utilizes OpenAI’s tools to their fullest while aligning with the mission. You’ll be the connective tissue between Marketing, Engineering, Security, and Legal/Privacy translating marketing goals into scalable systems, clean measurement, and secure workflows.

Requirements

7+ years in Marketing Technology / Marketing Operations / Growth Ops in a fast-moving tech environment.
Hands-on experience owning or administering at least two of: CRM, marketing automation, CDP/audience activation, analytics/tagging, experimentation, data warehouse integrations.
Strong working knowledge of: data concepts (identifiers, events, schemas, segmentation) integrations (APIs, webhooks, ETL/reverse ETL) measurement fundamentals (UTMs, attribution constraints, experimentation basics)
Demonstrated ability to lead cross-functional programs and ship durable systems (not just one-off fixes).
Comfort operating in a highly scrutinized environment: documentation, auditability, change management, and risk mitigation.

Nice To Haves

Experience operating in a public-company or public-company-grade controls environment (SOX-ish rigor, audit trails, vendor risk management).
Familiarity with cybersecurity risk governance concepts (e.g., NIST CSF 2.0 emphasizes governance as a core function).
Experience with responsible AI enablement and risk management (e.g., NIST AI RMF’s “govern/map/measure/manage” framing).
Ability to prototype/build: SQL, lightweight scripting, automation, basic application building, or “solutions SWE” adjacent work.
Experience driving adoption through enablement (training, documentation, office hours, templates).

Responsibilities

Be the go-to expert who designs and oversees our full tech stack and standards across our planning, project management, resource management, production and DAM tools (internal tools and external SaaS tools).
Ensure our tech stack is built for mid-term/long-term growth from the beginning (tools are connected, taxonomy is consistent, vendor selection is intentional and custom tools are built to last).
Have an AI-first mindset and have successfully deployed AI based solutions at scale for marketing workflows including production, intake, reporting, resource management, asset management, etc.
Develops our team standards for tech security and governance (in accordance with OAI requirements, SOX compliance, etc.)
Key partner to our IT, Privacy and Security XFNs to build trust and allow Marketing to function how it needs to.
Drive projects independently and in partnership with product experts (security, DAM, Proj Mgmt, Resource Mgmt and AI).
Ensures our tech has a throughline, is integrated and informed across all tools.
Own decisions around vendor selection and management.
Informs and drives custom development in partnership with engineers.

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