Public Relations Manager, Global Regions

Virtuoso, Ltd.•Fort Worth, TX

About The Position

The Public Relations Manager, Global Regions will provide PR support to seven of Virtuoso’s key global regions: Australia/New Zealand, Continental Europe, Greater China, Latin America & the Caribbean, Middle East & Africa, North & South East Asia, and United Kingdom/Ireland. The position calls for an individual who will be responsible for collaborating with internal stakeholders around the world, in-market PR agencies, Virtuoso members/advisors and consumer and trade media to help tell the Virtuoso story. As part of the Global Public Relations team, this position will be responsible for coordinating with Regional Marketing Directors and Managers to support each market’s PR goals of furthering the Virtuoso brand within the region and generating both regional and global press coverage. Focus will be on executing Virtuoso’s market-specific press strategy; garnering exposure for Virtuoso global and regional events; overseeing consumer and trade media relations; drafting releases, pitches and announcements; fielding press inquiries and interview requests; lining up interview sources; facilitating arrangements and registration for global media attending Virtuoso Travel Week, Virtuoso Symposium, various press events and other company functions; and creating and maintaining market-specific media lists and press materials. By facilitating PR functions and day-to-day operations, the Public Relations Manager, Global Regions will deliver against the corporate objectives of increasing awareness and desirability of the Virtuoso brand and network within the luxury travel industry.

Requirements

Bachelor’s Degree in Public Relations or related field, or 2-4 years of public relations, communications or marketing experience in lieu of degree
2 years of recent public relations work experience
Experience writing, editing and proofing marketing and/or press materials a must
Excellent verbal, written and presentation skills
Ability to multitask, prioritize, and problem-solve in a deadline driven environment
Must be detail and service-oriented, with the ability to successfully manage multiple projects
Proficiency in MSWord, PowerPoint, MSExcel, Adobe and Outlook all mandatory
Experience with media database and monitoring systems required

Nice To Haves

Experience with global markets desired
Fluency in a second language other than English a plus
Work history reflecting a strong commitment to teamwork

Responsibilities

Work with Vice President, Global Public Relations to facilitate the company’s public relations strategy for each region.
Provide PR support to Regional Marketing Directors and Managers.
Manage Virtuoso’s relationships with consumer and trade media outlets.
Facilitate interview requests by coordinating with Regional Marketing Directors and Managers (as needed) and Virtuoso advisors.
Serves as the liaison between Global PR, PR agencies and Regional Marketing Directors and Managers to ensure alignment on the PR strategy and initiatives in market.
Support PR agency requests for expert sources, image requests and promotional offers.
Create and maintain regional press lists.
Work cross-functionally with other teams to create communications documents for initiatives that help position the company within the media and in the industry.
Additional copywriting, including press documents, marketing collateral, executive correspondence, PowerPoint presentations and surveys.
Facilitate language translations of press materials within each region.
Research media outlets and opportunities to seek out new potential outlets for coverage.
Monitor competitive press coverage and draft executive summaries.
Assist with regional awards process and publicity as needed.
Support various marketing division projects as assigned.