Regional Sales Director, Channel Partnerships US

Semrush•Boston, MA

About The Position

The Sales team is at the forefront of empowering businesses to achieve online visibility and digital marketing success. Through our selling approach and world-class enablement programs , we equip our team with the tools, resources, and training. This is how we keep delivering meaningful results for our customers. Joining the Sales team also means: Fast forward and continuous career growth: the highest rate of promotions within the organization A team spread across 40+ locations around the globe Offline and online bootcamps as part of our onboarding process President’s club—an opportunity to celebrate exceptional results and reward top performers in high-class vacation destination Quota attainment has been recognized as higher than market average , according to RepVue Uncapped commissions

Requirements

Working knowledge of SFDC, PRM/partner portals, Salesloft, Excel, Tableau, or similar platforms.
Experience in the IT, SaaS, or Digital Marketing ecosystem—especially with agencies or consultancies.
Bachelor’s degree in Business, Communications, Marketing, or related fields.
3–5 years of experience managing channel, partnerships, or sales teams, ideally across APAC or EMEA.
5+ years of individual contributor experience in channel sales, partnerships, or business development.
Proven track record of leading teams to exceed partner pipeline and revenue goals.
Excellent communication, coaching, and interpersonal skills.
Highly metric-driven, self-motivated, and capable of thriving in a fast-paced environment.

Nice To Haves

SaaS or MarTech experience strongly preferred.
Travel is recommended but not required.

Responsibilities

Hire, lead, coach, and develop a team of Channel Managers, ensuring they meet and exceed pipeline and revenue goals.
Establish a data-driven, high-velocity partner management culture, with clear KPIs around partner-sourced and partner-influenced revenue.
Provide ongoing coaching, feedback, and skill development to strengthen partner management, co-selling, and strategic relationship-building expertise.
Oversee continuous training to ensure the team maintains deep product knowledge and is fully equipped to support partners’ sales cycles.
Build and execute the regional channel strategy, guiding your team to recruit, enable, and scale high-value partners across EMEA and APAC.
Identify and implement new partner programs, incentives, and go-to-market initiatives to expand revenue opportunities.
Ensure consistency and predictability in partner performance by designing metric-driven activity models for the team.
Work closely with Enterprise Sales, Marketing, Product, and Customer Success to support co-selling, co-marketing, and seamless partner experiences.
Act as the escalation point for strategic partners, helping remove roadblocks and supporting major opportunities your team uncovers.
Monitor and report on partner team activity, sourced and influenced revenue, and pipeline generation on a weekly, monthly, and quarterly basis.
Deliver accurate and timely forecasts for your region and ensure your team adheres to operational rigor in Salesforce and partner management tools.