Sales Development Representative (SDR) – US Market

RobCo • Austin, TX

17d

About The Position

At RobCo, we develop AI-powered robotic systems that make industrial processes more autonomous, efficient, and scalable. Our Autonomous Manufacturing Platform combines modular industrial hardware with physical AI, enabling rapid deployment and continuous optimization in real production environments.
With locations in Munich, San Francisco, and Austin, and backed by leading investors such as Lightspeed, Lingotto Innovation, and Sequoia, we are working to redefine industrial automation.
At RobCo, we automate the ordinary, so humans can do the extraordinary. To achieve this, we are looking for our first Sales Development Representative (SDR) in Austin, Texas to help establish RobCo in the North American market. This is not a back-office SDR role - this is a foundational position with direct impact on how we enter and scale in the US.
You will play a key role in building our US pipeline from the ground up, shaping our market positioning, and working closely with leadership to define what scalable success looks like in this region.

Requirements

• 1–3 years of relevant experience in Sales Development, Business Development, or a comparable client-facing commercial role
• Proven track record of achieving outbound or pipeline generation targets
• High ownership mentality and comfort operating in an early-stage market-entry setup
• Strong communication skills and confidence engaging with technical and executive stakeholders
• Structured, data-driven working style with familiarity in modern sales tools and prospecting platforms
• Entrepreneurial mindset with the motivation to help build something from scratch

Nice To Haves

• Experience selling into manufacturing, industrial tech, automation, robotics, or complex B2B environments is a strong plus

Responsibilities

• Market Builder: Proactively identify and engage decision-makers at manufacturing companies, OEMs, and automation leaders across the US.
• Outbound Strategist: Design and execute multi-channel outbound campaigns (email, phone, LinkedIn, events) adapted to US buyer behavior.
• Opportunity Creator: Qualify prospects, understand technical requirements, and generate high-quality meetings for the sales team.
• Cross-Functional Connector: Collaborate with Product, Marketing, and Sales leadership to ensure messaging resonates with the US market.
• Feedback Loop Driver: Translate market signals into actionable insights to sharpen positioning and GTM strategy.

Benefits

• Competitive compensation and benefits package - including medical, dental, and vision coverage, plus a 401(k) plan.
• Unlimited paid time off incl. major holidays.
• Company-sponsored onboarding and team offsites in Germany.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed