Senior Analyst, Product Marketing

Circana

3d • $50,000 - $52,000 • Remote

About The Position

At Circana, Product Marketing’s mission is to inspire product aha moments. As a Product Marketing Analyst, you will be instrumental in helping create and deliver global messaging and enabling resources for some of Circana’s products. You will collaborate with different teams including Product, Technology, Sales, and Corporate Marketing to help shape the narrative of Circana’s products.

Requirements

• 1-3 years Product Marketing or Marketing experience, preferably in a B2B environment; Media, Retail and/or Consumer Packaged Goods experience a bonus.
• BA or BS in Marketing or other communications-related discipline.
• Proven content writing and project coordination skills are mandatory, as are strong communication, design, creative, analytic and process skills.
• Excellent organization skills and a propensity to meet deadlines with high-quality results.
• Adaptable and able to manage multiple tasks across a variety of responsibilities.
• Self-starter with an ability to achieve objectives with minimal supervision.
• Strong, goal-oriented team player, capable of managing projects requiring input from multiple different teams.
• This individual should possess a positive attitude and be passionate, curious, creative, independent, thoughtful, and proactive.

Nice To Haves

• Media, Retail and/or Consumer Packaged Goods experience a bonus.

Responsibilities

• Partner in developing compelling product positioning and messaging by analyzing customer insights, competitor strategies, and market trends to support go-to-market strategies.
• Develop and scale customer-facing assets and sales enablement materials that support revenue growth and product adoption.
• Assist in the development of product messaging and positioning that clearly articulates the value of our solutions to target audiences.
• Champion the role and impact of Product Marketing across the business, fostering engagement and alignment on strategic priorities.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level