Senior Director, Commercial Growth & Digital Transformation

Fortive • Everett, WA

15h

About The Position

Lead, coach, and develop a global team supporting commercial excellence, digital transformation, and sales operations initiatives. Partner with OpCo leadership to translate sales, marketing, pricing, and customer experience needs into structured commercial growth programs. Oversee CRM, sales operations, and digital platform governance to ensure consistent, high-impact use across OpCos. Design and implement scalable commercial processes—including lead management, funnel conversion, sales forecasting, and customer lifecycle optimization. Define KPIs and track business impact, including conversion rates, pipeline health, sales productivity, pricing outcomes, and marketing ROI. Accelerate adoption of digital and data-driven practices across OpCos, ensuring commercial teams use insights to drive daily decision-making. Stay current on emerging commercial technologies, sales operations best practices, and modern digital go-to-market models.

Requirements

• Bachelor's degree in Business, Marketing, Analytics, or related field.
• 10+ years of progressive commercial leadership experience in sales operations, commercial excellence, go-to-market strategy, or related roles.
• 5+ years leading high-performing teams, including global or distributed teams.
• Demonstrated experience improving sales productivity, pipeline performance, or commercial outcomes.
• Hands-on experience with CRM and digital sales/marketing plus AI tools, with a strong understanding of how they support commercial workflows.
• Proven ability to engage senior executives and influence cross-functional stakeholders.
• Experience with operational rigor, continuous improvement, and data-driven decision-making.
• Experience leading or supporting digital transformation initiatives across sales or marketing functions.
• Background in B2B industrial technology, enterprise software, or complex commercial environments.
• Experience with RevOps, pricing management, or customer lifecycle optimization.

Nice To Haves

• Familiarity with AI-enabled commercial tools (e.g., lead prioritization, forecasting, engagement insights) is a plus, though not required.
• Experience supporting new market entry and building commercial infrastructure from the ground up.

Responsibilities

• Lead, coach, and develop a global team supporting commercial excellence, digital transformation, and sales operations initiatives.
• Partner with OpCo leadership to translate sales, marketing, pricing, and customer experience needs into structured commercial growth programs.
• Oversee CRM, sales operations, and digital platform governance to ensure consistent, high-impact use across OpCos.
• Design and implement scalable commercial processes—including lead management, funnel conversion, sales forecasting, and customer lifecycle optimization.
• Define KPIs and track business impact, including conversion rates, pipeline health, sales productivity, pricing outcomes, and marketing ROI.
• Accelerate adoption of digital and data-driven practices across OpCos, ensuring commercial teams use insights to drive daily decision-making.
• Stay current on emerging commercial technologies, sales operations best practices, and modern digital go-to-market models.

What This Job Offers

• Job Type: Full-time
• Career Level: Director