In the capacity of a Software Engineering Manager - FullStack, your role holds significant weight within our organisation’s marketing framework. You play a central role in refining lead management, automating critical marketing processes, and upholding data accuracy. This proficiency directly influences the growth of our customer base and the precision of our marketing campaigns. Through analytics and insights, you empower our teams to make informed, data-driven decisions, ultimately propelling us toward our strategic goals. In essence, your role as a Frontend specialist with experience of marketing tool is instrumental in shaping the trajectory and success of our marketing endeavours. What you'll be doing Through analytics and insights, you empower our teams to make informed, data-driven decisions, ultimately propelling us toward our strategic goals. In essence, your role as a Frontend specialist with experience in marketing tools is instrumental in shaping the trajectory and success of our marketing endeavours. Serve as the primary point of contact for all MarTech-related aspects of integration projects, demonstrating in-depth expertise in Marketo functionalities. Develop and execute advanced automation workflows, including lead scoring, drip campaigns, and personalised content delivery, to drive marketing success. Stay up to date with the latest Marketo, SST, Pega, and other SaaS features, updates, and best practices, and proactively implement relevant improvements to the integration. Lead the training and knowledge-sharing initiatives and present within the team to enhance colleagues' proficiency in Marketo and its integration via Apigee and other SaaS platforms i.e. Pega. Troubleshoot and resolve any Marketo-specific issues that may arise during integration projects, ensuring minimal disruption to marketing operations.
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Job Type
Full-time
Career Level
Manager
Education Level
No Education Listed
Number of Employees
5,001-10,000 employees