Sr. Editorial Strategy Manager

Workday • Pleasanton, CA

3d • Hybrid

About The Position

We are seeking a passionate and experienced Senior Editorial Manager to join our growing Thought Leadership team. In this role, you will play a key part in developing and executing our content strategy, ensuring we deliver high-quality, insightful thought leadership that resonates with our target audience. In addition, you will manage content for the Workday Blog, a primary owned channel for news and information about Workday. You will act as a strong cross-functional partner, a systems thinker, and a thoughtful editor with a critical eye for clear, jargon-free storytelling that supports Workday’s reputation and values.

Requirements

• 7+ years of experience in editorial management, content marketing, journalism, or a related field.

Nice To Haves

• Proven track record of developing and executing successful thought leadership content strategies.
• Excellent writing, editing, and proofreading skills.
• Strong project management and organizational skills with the ability to manage multiple projects simultaneously.
• Experience working with senior executives, cross-functional peers and external stakeholders.
• Bachelor's degree in journalism, communications, or a related field.

Responsibilities

• Topic Development: Generate innovative and engaging topic ideas aligned with our thought leadership themes, research, and campaigns.
• Content Strategy: Strategically contribute to the overall content strategy, ensuring alignment with broader marketing and communications goals.
• Oversee the end-to-end content creation process, from ideation and outlining to writing, editing, and production. This includes managing relationships with external agencies and freelancers.
• Author Management: Identify, recruit, and manage internal and external authors (including Workday executives and industry experts) for various content formats (e.g., articles, reports, blog posts, videos).
• Production: Collaborate with the production team to ensure timely and efficient delivery of content across various channels (e.g., website, social media, email).
• Editing: Intake drafts and proposals about company announcements and positions; manage cadence, editing, and publication.
• Performance Analysis: Track and analyze content performance to identify trends, measure impact, and inform future content strategy.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees