Studio Sales Manager

New Mom School•Westport, CT

11d•$25•Hybrid

About The Position

New Mom School is a community-centered program designed to support moms through pregnancy and the first year of motherhood. Our studios provide expert-led education, meaningful connection, and a welcoming space where moms can build their village. We are looking for a warm, organized, and proactive Program Manager who thrives in a sales-focused role. This position plays a key role in growing the studio by managing incoming leads, enrolling new moms, coordinating events, maintaining community partnerships, and supporting social media engagement. The ideal candidate is highly responsive, detail-oriented, and comfortable guiding conversations that lead to enrollment.

Requirements

Strong communication and relationship-building skills
Comfortable with sales conversations and guiding prospective clients toward enrollment
Highly organized with strong attention to detail and follow-through
Ability to manage multiple conversations and tasks simultaneously
Passion for supporting new moms and building community

Nice To Haves

Experience with CRM tools, scheduling systems, or social media platforms preferred

Responsibilities

Respond promptly to new leads from Momence, website inquiries, social media messages, and referrals
Follow up with prospective moms through calls, texts, and emails to answer questions and guide them toward enrollment
Schedule and conduct studio tours or informational calls with interested moms
Track and manage leads in the CRM to ensure timely and consistent follow-up
Convert interested moms into enrolled participants in upcoming classes
Manage logistics and registrations for Bumps & Bagels events
Personally confirm attendance and follow up with registrants before the event
Help host the event day-of, ensuring guests feel welcomed and supported
Follow up with attendees after the event to answer questions and encourage enrollment
Track attendance and conversion results to improve future events
Maintain consistent outreach to key referral partners including OB offices, pediatricians, therapists, doulas, and local providers
Coordinate partner visits, drop-offs, and lunch-and-learn opportunities
Track communication and follow up regularly to strengthen referral relationships
Identify new local partnerships and community opportunities that support lead generation
Maintain communication with enrolled moms to ensure a positive program experience
Monitor attendance and proactively reach out if a mom misses sessions or needs support
Encourage continued participation in additional programs when appropriate
Manage the studio’s Instagram account, including posting, stories, and engagement
Respond to DMs and comments in a timely and professional manner
Share upcoming classes, events, and community highlights
Coordinate content using brand templates and guidance
Track weekly enrollment activity and progress toward monthly goals
Monitor lead sources, conversions, and event performance
Provide regular updates on sales pipeline and outreach efforts