Tradeshow Manager

Insight•Chandler, AZ

22h•Hybrid

About The Position

This role plays a critical part in developing a successful events strategy for the Insight brand events team. This position will create and evangelize a framework for tradeshow event strategy that multiple stakeholders will execute on. Along the way, you will get to: Lead and Develop Event Strategy – Spearhead Insight’s strategic event and tradeshow plan, identifying key events, focus areas, and best practices for execution. Cross-Functional Collaboration – Partner with sales, services, and alliance leaders to ensure event alignment with business objectives and messaging. Brand and Messaging Oversight – Ensure consistent representation of Insight’s brand and thought leadership across all event materials and experiences. Performance Measurement & Optimization – Define KPIs, assess ROI, conduct post-event reviews, and refine strategies for maximum impact. Project & Budget Management – Oversee multiple event programs simultaneously, negotiate contracts, manage budgets, and ensure flawless execution. Team Leadership & Development – Lead, mentor, and develop a team of event specialists, providing strategic direction, prioritization, and coaching to ensure high-quality execution, career growth, and consistent delivery across all event programs.

Requirements

Bachelor’s degree in Business, Marketing, Communications, or a technology-related field.
Minimum 3 years of B2B marketing experience (technology or channel marketing preferred), with expertise in events marketing.
Familiarity with networking, cloud, security, data & AI, data center technologies, and IT hardware/software/services.
Strong leadership, communication, analytical, and strategic thinking skills; ability to work with senior leadership.
Experience with marketing automation and CRM systems; proficient in Microsoft Office tools; ability to travel as needed.

Responsibilities

Lead and Develop Event Strategy – Spearhead Insight’s strategic event and tradeshow plan, identifying key events, focus areas, and best practices for execution.
Cross-Functional Collaboration – Partner with sales, services, and alliance leaders to ensure event alignment with business objectives and messaging.
Brand and Messaging Oversight – Ensure consistent representation of Insight’s brand and thought leadership across all event materials and experiences.
Performance Measurement & Optimization – Define KPIs, assess ROI, conduct post-event reviews, and refine strategies for maximum impact.
Project & Budget Management – Oversee multiple event programs simultaneously, negotiate contracts, manage budgets, and ensure flawless execution.
Team Leadership & Development – Lead, mentor, and develop a team of event specialists, providing strategic direction, prioritization, and coaching to ensure high-quality execution, career growth, and consistent delivery across all event programs.