Vice President of Marketing and Communications

Apollo Theater Foundation, Inc.New York, NY
7d$160,000 - $190,000

About The Position

WHO ARE YOU? Are you passionate and driven, with an entrepreneurial spirit? And are you resourceful, innovative, forward-thinking, and collaborative? Do you have an interest in culture, performing arts, or entertainment? At Apollo Theater Foundation, the Vice President of Marketing and Communications embraces these qualities! THE JOB The Vice President of Marketing and Communications is a member of the senior leadership team and reports the Chief Growth Officer. The VP oversees all strategies for marketing and audience development at the Apollo Theater, including media relations, branding, advertising, owned, paid and social media, and ticketing sales operations. As a vital member of the leadership team, the Vice President collaborates in setting annual and long-term organizational goals, enjoys representing The Apollo externally in the community, and advocates for a thriving company culture. This individual values collaboration, artistic integrity, an organizational culture of belonging, and respect, and brings these values into their day-to-day work. This role requires a visionary leader who can drive innovative marketing strategies, enhance brand visibility, lead audience engagement and effectively communicate the organization’s mission to various constituents. The Vice President will work closely with The Apollo’s cross-functional teams to identify and maximize opportunities to raise brand awareness, deepen engagement and broaden reach for The Apollo’s mission and achievements. This should be achieved through a diverse mix of marketing, advertising, media, social and community engagement campaigns using the full range of traditional and digital tools available. This leader brings end-to-end development and implementation of strategic messaging and marketing materials with external audiences, donor constituents and corporate sponsors. The Vice President also leads annual ticket revenue goals and oversees The Apollo’s media agencies of record.

Requirements

  • 10+ years of professional experience in marketing and communications, with at least 3 years in a senior leadership role.
  • Must possess excellent organizational and planning skills.
  • Excellent written and oral communications skills.
  • Superior project management and time management skills.
  • Must be a confident communicator and presenter to internal and external audiences.
  • Strong knowledge and understanding of current trends in digital media/social media and of the power of integrated, multichannel communications to enhance The Apollo’s market presence.
  • Self-motivated, decisive, and resourceful with the ability to flex with rapid change, anticipate, and act quickly on opportunities.
  • Ability to build productive relationships with internal and external constituents.
  • Willingness to do what it takes to get the job done.
  • Exemplary team player with a positive and professional approach to management.

Responsibilities

  • Team Leadership and Stakeholder Engagement:
  • Strategic Planning:
  • Brand Management and Communications:
  • Campaign Development and Execution:
  • Digital Marketing:
  • Ticketing Operations:
  • Community Engagement:
  • Reporting and Analysis:
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