Web and Digital Communications Manager (71448)

WALSH UNIVERSITYNorth Canton, OH
3dOnsite

About The Position

Own the digital heartbeat of Walsh University as you shape how thousands of students, alumni, and community members experience our brand online. In this role, you will lead the strategy, content, and day-to-day execution of our flagship website, email campaigns, and digital communications, ensuring that every click, post, and message reflects and amplifies Walsh’s Catholic mission. You will serve as the primary web content administrator for walsh.edu, managing updates, structure, and quality control so our site stays accurate, user-friendly, and mission-centered. As a tech-savvy digital communicator, you will navigate content management systems, web integrations, and vendor partnerships with ease while coordinating a robust communications calendar. From the Walsh Wire e-newsletter and social media to alumni and fundraising email campaigns, you’ll be at the center of our efforts to inform, inspire, and engage key audiences. This position is ideal for a detail-oriented, mission-driven professional who enjoys blending digital strategy, hands-on content management, and collaborative creativity.

Requirements

  • Must demonstrate an understanding the Walsh University Statement of Faith and a commitment to support the Mission, Vision, Values and Code of Ethical Conduct of Walsh University in accordance with Ex Corde Ecclesiae and the Catholic intellectual tradition.
  • Education: Bachelor’s degree in marketing, web development, or a related field required.
  • Work Experience: Previous experience required. Preferably 3-5 years of demonstrated successful industry experience in marketing and branding efforts including emerging and traditional media.
  • Professional demeanor and ability to interact with charity towards students, staff and faculty.
  • Positive attitude a must.
  • Robust knowledge of digital content systems management, web administration
  • Strong communication, leadership, organizational, and analytical skills and demonstrate the ability to solve problems.
  • Keen attention to detail
  • Proven ability to deal effectively, cooperatively, and tactfully to provide excellent customer service to internal and external stakeholders.
  • Remains in a stationary position for the majority of the time
  • Stand or walk occasionally on various surfaces (tile, concrete, carpet)
  • Climb stairs occasionally
  • Occasionally bend/twist at waist/knees/neck to perform various duties including setting up work equipment
  • Use of both hands, fingers, and arms in reaching/handling/grasping.
  • Constantly operates a computer
  • Constant use of eyes (correctable vision to normal level required) to observe, read, interact with others including students and co-workers
  • Constant use of hearing (correctable hearing to normal level required) for day-to-day job functions
  • Read, understand, and clearly speak English; constantly use speech and hearing (correctable to normal level required) in communicating with students/co-workers/others, giving and receiving instructions, using phones
  • Constant mental alertness and attention to detail required while setting priorities and following up on assignments
  • Must possess effective written and oral communication and interpersonal skills with ability to deal with all levels of personnel and the general public in a professional and effective manner
  • Must be able to handle pressure of interruptions in daily activities

Nice To Haves

  • experience in higher ed preferred
  • Graphic design experience a plus
  • Some knowledge of html coding a plus

Responsibilities

  • Content management of the University’s external website (walsh.edu), online events calendar, Walsh Wire weekly e-newsletter, email campaigns and social media network
  • Works cross-enterprise for annual maintenance and strategic planning of web content
  • Analyzes Google Analytics, provides reports and makes recommendations for improvements based on web metric trends
  • Oversees the development and distribution of Walsh University’s email communications to various external audiences including the quarterly e-newsletter, alumni, fundraising and special event invitation emails
  • Stays up to date with current web technologies and serves as primary liaison with website related vendors
  • Provides graphic design support as needed for various internal and external marketing projects as back up to the senior graphic designer
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