ETRADE Media & Acquisition Team, Associate

Morgan StanleyJersey City, NJ
3d$57,000 - $115,000

About The Position

Morgan Stanley is seeking a dynamic, detail-oriented Associate to join the ETRADE Paid Media & Acquisition Team. This role is integral to driving the success of our marketing initiatives, focusing on paid media strategies to enhance brand visibility, customer acquisition, and engagement across search, display, video, social, and programmatic channels.

Requirements

  • Bachelor’s degree in Marketing, Business, Communications, or a related field.
  • 3+ years of experience in digital marketing, with a focus on paid media.
  • Strong understanding of digital advertising platforms such as Google Ads, Facebook Ads Manager, and programmatic buying tools.
  • Strong analytical skills with the ability to interpret data and generate actionable insights.
  • Excellent communication and interpersonal skills, with the ability to work collaboratively in a team environment.
  • Highly organized, detail-oriented, and able to manage multiple projects in a fast-paced environment.
  • Ability to adapt to changing priorities and manage competing deadlines.
  • Team player, hard-working, resourceful
  • Proactive, problem-solving mentality with ability to manage and complete projects independently
  • Proficiency in PowerPoint, Excel; experience with competitive spend tracking and analytics dashboard interfaces
  • Familiarity with AI tools both business and personal use
  • Be coachable, reliable, curious, and invested in the work

Nice To Haves

  • Financial services knowledge, which is preferred
  • Experience working at an ad agency and/or on the client side
  • Knowledge of audio, video, and social media tactics is a plus.
  • Familiarity with legal/regulatory review processes in financial services is advantageous.

Responsibilities

  • Assist in the development and execution of paid media campaigns across video, search, display, social media, affiliate marketing, and programmatic platforms.
  • Collaborate with agency partners and internal stakeholders to align paid media strategies with broader marketing objectives and business goals.
  • Monitor and analyze campaign performance metrics, providing insights and recommendations for optimization.
  • Support budget management and forecasting for paid media initiatives, ensuring efficient allocation of resources.
  • Assist in the development of Search and Affiliate ad copy and creative assets in collaboration with internal and external partners.
  • Manage internal brand reviews, legal approvals, and campaign activations.
  • Manage creative rotation and trafficking updates, including input in optimization recommendations.
  • Managing billing process with agency.
  • Develop compelling presentations in PowerPoint to communicate campaign strategies and results.
  • Stay current with industry best practices and emerging trends in digital marketing and paid media.
  • Support brand and consideration driving initiatives including sponsorship and video activations.
  • Support special projects and cross-functional initiatives as needed.
  • Establish strong relationships with external partners including agencies, platforms, and publishers.

Benefits

  • Morgan Stanley offers a full spectrum of benefits, including Medical, Prescription Drug, Dental, Vision, Health Savings Account, Dependent Day Care Savings Account, Life Insurance, Disability and Other Insurance Plans, Paid Time Off (including Sick Leave consistent with state and local law, Parental Leave and 20 Vacation Days annually), 10 Paid Holidays, 401(k), and Short/Long Term Disability, in addition to other special perks reserved for our employees.
  • The successful candidate may be eligible for an annual discretionary incentive compensation award.
  • The successful candidate may be eligible to participate in the relevant business unit’s incentive compensation plan, which also may include a discretionary bonus.
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