ETRADE Media & Acquisition Team, Associate

Morgan Stanley•Jersey City, NJ

About The Position

The ideal candidate will possess financial services knowledge, which is preferred, and have experience working at an ad agency and/or on the client side. They will be capable of quickly engaging with a variety of assignments, including: Assist in the development and execution of paid media campaigns across video, search, display, social media, affiliate marketing, and programmatic platforms. Collaborate with agency partners and internal stakeholders to align paid media strategies with broader marketing objectives and business goals. Monitor and analyze campaign performance metrics, providing insights and recommendations for optimization. Support budget management and forecasting for paid media initiatives, ensuring efficient allocation of resources. Assist in the development of Search and Affiliate ad copy and creative assets in collaboration with internal and external partners. Manage internal brand reviews, legal approvals, and campaign activations. Manage creative rotation and trafficking updates, including input in optimization recommendations. Managing billing process with agency. Develop compelling presentations in PowerPoint to communicate campaign strategies and results. Stay current with industry best practices and emerging trends in digital marketing and paid media. Support brand and consideration driving initiatives including sponsorship and video activations. Support special projects and cross-functional initiatives as needed. Establish strong relationships with external partners including agencies, platforms, and publishers. We do it in a way that's differentiated - and we've done that for 90 years. Our values - putting clients first, doing the right thing, leading with exceptional ideas, committing to diversity and inclusion, and giving back - aren't just beliefs, they guide the decisions we make every day to do what's best for our clients, communities and more than 80,000 employees in 1,200 offices across 42 countries. Our teams are relentless collaborators and creative thinkers, fueled by their diverse backgrounds and experiences. We are proud to support our employees and their families at every point along their work-life journey, offering some of the most attractive and comprehensive employee benefits and perks in the industry. There's also ample opportunity to move about the business for those who show passion and grit in their work. To learn more about our offices across the globe, please copy and paste https://www.morganstanley.com/about-us/global-offices into your browser.

Requirements

Bachelor's degree in Marketing, Business, Communications, or a related field.
3+ years of experience in digital marketing, with a focus on paid media.
Strong understanding of digital advertising platforms such as Google Ads, Facebook Ads Manager, and programmatic buying tools.
Strong analytical skills with the ability to interpret data and generate actionable insights.
Excellent communication and interpersonal skills, with the ability to work collaboratively in a team environment.
Highly organized, detail-oriented, and able to manage multiple projects in a fast-paced environment.
Ability to adapt to changing priorities and manage competing deadlines.
Team player, hard-working, resourceful
Proactive, problem-solving mentality with ability to manage and complete projects independently
Proficiency in PowerPoint, Excel; experience with competitive spend tracking and analytics dashboard interfaces
Familiarity with AI tools both business and personal use
Be coachable, reliable, curious, and invested in the work

Nice To Haves

Knowledge of audio, video, and social media tactics is a plus.
Familiarity with legal/regulatory review processes in financial services is advantageous.

Responsibilities

Assist in the development and execution of paid media campaigns across video, search, display, social media, affiliate marketing, and programmatic platforms.
Collaborate with agency partners and internal stakeholders to align paid media strategies with broader marketing objectives and business goals.
Monitor and analyze campaign performance metrics, providing insights and recommendations for optimization.
Support budget management and forecasting for paid media initiatives, ensuring efficient allocation of resources.
Assist in the development of Search and Affiliate ad copy and creative assets in collaboration with internal and external partners.
Manage internal brand reviews, legal approvals, and campaign activations.
Manage creative rotation and trafficking updates, including input in optimization recommendations.
Managing billing process with agency.
Develop compelling presentations in PowerPoint to communicate campaign strategies and results.
Stay current with industry best practices and emerging trends in digital marketing and paid media.
Support brand and consideration driving initiatives including sponsorship and video activations.
Support special projects and cross-functional initiatives as needed.
Establish strong relationships with external partners including agencies, platforms, and publishers.