Audience Solutions Associate

Live Nation Entertainment • New York, NY

13d • $70,000 - $72,000

About The Position

Live Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 500 million tickets sold annually and more than 12,000 clients worldwide. Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 40,000 shows and 100+ festivals annually for nearly 4,000 artists in over 40 countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect over 1,000 brands with the 98 million fans that attend Live Nation Entertainment events each year. For additional information, visit www.livenationentertainment.com. Passionate and driven, with an entrepreneurial spirit. Resourceful, innovative, forward-thinking, and collaborative. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you, please read on! Live Nation’s Media & Sponsorship division is seeking an Audience Solutions Associate to assist in building audience strategies, highlighting optimizations and collating insights and reporting across Live Nation’s digital sponsorship campaigns. This role serves as a critical bridge between Media Planning, Data Science and Product - owning audience-focused insights, managing reporting and driving performance through proactive optimizations.

Requirements

• 1-2 years of experience in digital advertising, data strategy, or audience planning
• Proficient in Microsoft Office Suite (Excel, Word, PPT)
• Experience with project management tools such as Asana, Airtable, and Jira
• Strong working knowledge of AdTech/MarTech/Programmatic
• Excellent analytical skills with the ability to synthesize large data sets into actionable insights
• Strong communication and cross-functional collaboration skills, including internal stakeholders and product owners
• Passion for music, media, and data-led innovation
• Applicants for employment in the U.S. must possess work authorization which does not require sponsorship by the employer for a visa.

Responsibilities

• Act as SME for audience-related insights and targeting strategies across digital campaigns for sponsors
• Support Sales and Planning teams by providing audience intelligence that enhances sales narratives
• Deliver proactive, data-backed recommendations to help grow client budgets and improve campaign performance
• Develop audience-driven insights that inform optimizations and renewal strategies
• Assist with building out Audience Taxonomy driven by research and market demand to show depth & breadth of 1st party database
• Own billing and revenue reporting for external audience and programmatic partners, ensuring accuracy and timeliness
• Maintain trackers for audience segment performance
• Analyze digital campaign performance across channels to identify audience trends and key insights
• Lead post-campaign reporting conversations, providing actionable insights and strategic next steps

Benefits

• Medical, Vision and Dental benefits for you and your family, including Flexible Spending Accounts (FSA) and Health Savings Accounts (HSAs)
• Generous paid time off policy including paid holidays, sick time and paid days off for your birthday, Free concert tickets
• 401(k) program with company match, Stock Program
• New parent programs & support including caregiver leave and baby bonuses, infertility support
• Tuition reimbursement, student loan repayment internal growth and development programs & trainings
• Volunteer time off, crowdfunding network

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed
• Number of Employees: 5,001-10,000 employees