Growth Marketer

ConductorOne • San Francisco, CA

18h

About The Position

ConductorOne is the first AI-native identity security platform that protects every identity: human, non-human, and AI. With powerful automation, platform-level AI, and out-of-the-box connectors, it centralizes access visibility, enforces fine-grained controls, enables just-in-time access, and automates user access reviews across all apps. It’s easy to use, quick to deploy, and trusted by enterprises like DigitalOcean, Instacart, Ramp, and Zscaler.
We're looking for a Growth Marketer who operates with high energy and moves fast. Someone who's already a few years in, has strong instincts for what drives the pipeline, and doesn't wait to be told what to do. You see gaps, you fill them. You see what's working, you amplify it. You see what's not, you kill it and move on.
This role is equal parts strategist and executor. You'll work across disciplines—demand gen, content, product marketing, field marketing, and sales—to find and scale the channels and campaigns that drive real revenue. You’ll build out the growth playbook for ConductorOne.
You are AI-native. You use AI tools daily, not as a novelty, but as an unfair advantage. You automate workflows, generate creative variations, analyze data faster, and ship experiments that would take a traditional marketer weeks. AI is how you work, not just a line on your resume.

Requirements

• 3–5 years of experience in growth marketing, demand generation, or a GTM-focused role — ideally at a B2B SaaS startup or early-stage company.
• Resourceful and self-directed. You've operated in environments where you had to figure it out yourself. Maybe you were the first marketing hire, or you built a growth function from scratch. Either way, you thrive in ambiguity and move fast.
• Analytical chops. You pull your own data, run experiments with rigor, and make decisions based on evidence. You're comfortable with dashboards, attribution models, and funnel metrics.
• Strong writer and AI editor. Clear, concise, human. You can explain complex technical concepts to security and IT practitioners without losing them. You know when something sounds like AI writing and how to edit it to sound better.
• AI-native. You use AI tools daily to accelerate your work — writing, analysis, automation, creative generation. You've built workflows or internal tools using AI, low-code platforms, or APIs.
• Cross-functional collaborator. You work well across marketing, sales, product, and engineering. You bring people along for the ride and communicate clearly.
• Determined. Roadblocks don't stop you, they're just problems to solve. When a channel tanks overnight, you have a new plan by morning.

Nice To Haves

• Experience marketing to technical or security-focused buyers (IT admins, security engineers, GRC teams)
• Experience in identity, security, or compliance-adjacent markets
• You have a side project, blog, or portfolio that shows how you think

Responsibilities

• Own growth experiments end-to-end. Design, launch, measure, and iterate on campaigns across paid, organic, content, email, community, and product-led channels. You're comfortable running the full loop from hypothesis to results.
• Amplify what's working. Dig into the data to understand what's driving pipeline and conversion. Double down on winning channels and campaigns. Cut what isn't performing.
• Work across the marketing org. Collaborate with demand gen, content, product marketing, field, and sales to ensure consistent messaging and a seamless buyer journey. You're a force multiplier for the team.
• Write compelling copy. Landing pages, ads, emails, campaigns — you can write for technical and security-minded buyers without sounding like a brochure or dumbing things down.
• Build AI-powered workflows. Use AI tools and automation to move faster — generating creative, optimizing campaigns, enriching leads, building reports, and removing manual work from your day-to-day.
• Stay close to the market. Keep a pulse on identity security, AI, and the broader cybersecurity ecosystem so our marketing stays relevant, timely, and differentiated.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed