Inside Sales Representative

Orthotic Holdings Inc•Birmingham, AL

About The Position

Job Summary: The Inside Sales Representative is responsible for growing and supporting small accounts within an assigned region. This role works closely with Sales Executives to generate new opportunities, re-engage inactive customers, and ensure smaller accounts receive consistent, high-quality service. You'll be on the front lines of communication—making outbound calls, handling inbound inquiries, and converting conversations into revenue. Key Responsibilities: Serve as a strategic partner to Outside Sales by providing data-driven insights, supporting targeted outreach, and helping execute account-level growth plans. Collaborate regularly to ensure aligned communication, maximize account retention, and uncover upselling opportunities. This role is not administrative in nature but focused on driving revenue through proactive customer engagement and thoughtful coordination with field sales efforts. Other duties as assigned.

Requirements

1–3 years of inside sales or customer service experience, preferably in a medical or B2B environment
Strong phone presence with the ability to engage and build rapport quickly
Comfortable handling a high volume of outbound calls and multitasking
Strong verbal communication and organizational skills
Experience using CRM and ERP tools; Microsoft Office proficiency required
High school diploma or equivalent required; higher education preferred
Positive, self-motivated, and team-oriented with a strong work ethic
Reliable internet access when working remotely
Strong relationship management skill

Nice To Haves

Prior experience with medical products or selling to healthcare professionals is a plus

Responsibilities

Inbound & Outbound Lead Handling – Managing incoming inquiries efficiently and proactively reaching out to potential customers within 24 hours of lead generation.
Lead Qualification – Quickly assessing whether a prospect is a good fit based on budget, needs, and readiness to buy.
Product Education & Consultative Selling – Providing concise, impactful explanations of how your product solves their specific pain points.
Follow-Up Cadence – Establishing a structured follow-up system to keep leads engaged without overwhelming them.
Pricing & Promotions Management – Ensuring smaller accounts get optimal pricing and incentives while maintaining profitability.
Efficient Objection Handling – Addressing concerns with clear, value-driven responses to keep the sales cycle short.
Closing Deals Quickly – Using a purchasing process, making it easy for customers to say "yes."
Customer Onboarding & Satisfaction – Ensuring a smooth transition post-sale to set up for renewals and future expansion.
Retention & Upsell Opportunities – Identifying ways to add value over time, leading to increased lifetime value from small accounts.
Data-Driven Sales Optimization – Leveraging CRM insights and sales metrics to refine strategies and maximize efficiency.
Serve as a strategic partner to Outside Sales by providing data-driven insights, supporting targeted outreach, and helping execute account-level growth plans. Collaborate regularly to ensure aligned communication, maximize account retention, and uncover upselling opportunities. This role is not administrative in nature but focused on driving revenue through proactive customer engagement and thoughtful coordination with field sales efforts.
Other duties as assigned.