Manager, Advisory Marketing

Grant ThorntonChicago, IL
3d$104,000 - $168,480Hybrid

About The Position

Grant Thornton is seeking an Advisory Marketing Manager to join the team. Approved office locations can be found below. The Advisory Marketing Manager supports the execution of marketing programs that promote the firm’s Advisory practice and drive awareness, client engagement, and pipeline growth. Working closely with Advisory leadership and the marketing team, this role helps translate business priorities into targeted campaigns, thought leadership initiatives, alliance marketing activities, and go-to-market programs. The position focuses on implementing integrated marketing efforts across priority offerings and sectors, coordinating content and campaign execution, and ensuring alignment with firmwide marketing initiatives. This role is ideal for a collaborative, execution-oriented marketer with experience in professional services or B2B environments who thrives in a fast-paced, matrixed organization and can manage multiple initiatives simultaneously.

Requirements

  • Bachelor's degree in Marketing, Business, Communications or related field; MBA preferred
  • 5-7 years of marketing experience with at least 3 years in B2B professional services, preferably in professional services, consulting or advisory environments
  • Thorough understanding of various marketing channels and their relevance to achieving strategic business goals
  • Strong written and verbal communication skills with ability to create compelling content and presentations
  • Excellent project management, critical thinking, and organizational skills with strong attention to detail
  • Highly collaborative and able to work within and through teams to achieve stated goals
  • Demonstrated ability to be a trusted advisor, consistently sought out for advice by leadership and stakeholders
  • Innovative and creative approach to developing work products and solving complex problems
  • Commitment to actively learning and adopting best practices from across the team
  • Ability to thrive in a high-growth, matrixed organization with shifting priorities.
  • Advanced skills with Microsoft applications: Outlook, Word, Excel and PowerPoint
  • Experience with marketing automation platforms, CRM systems, and digital marketing tools
  • Can travel as needed

Nice To Haves

  • MBA preferred

Responsibilities

  • Support the planning and execution of go-to-market campaigns aligned to priority Advisory offerings
  • Coordinate integrated marketing campaigns across digital, content, events, and thought leadership channels
  • Assist with alliance marketing initiatives involving partners such as Microsoft, Oracle, and other strategic alliances
  • Support marketing integration activities related to acquisitions, including brand alignment, campaign coordination, and marketing asset integration
  • Manage development and distribution of Advisory marketing content including insights, case studies, and campaign materials
  • Coordinate with internal subject matter experts, business leaders, and marketing teams to deliver campaign assets and programs
  • Collaborate with Audit, Tax, and firmwide marketing teams to ensure consistent messaging and coordinated marketing efforts
  • Track and report on campaign performance metrics such as engagement, lead generation, and pipeline contribution
  • Maintain campaign calendars, coordinate project timelines, and ensure marketing initiatives are delivered on schedule
  • Identify opportunities to improve campaign effectiveness, marketing processes, and overall program efficiency
  • Other duties as assigned

Benefits

  • Whether it’s your work location, weekly schedule, or flex time off, we empower you with the options to work in the way that best serves your clients and your life. Consistent with the firm’s hybrid work model, this position will require in-person attendance at least two days per week, either at a GT office or client site.
  • Here, you are supported to prioritize your overall well-being through work-life integration options that work best for you and those in your household.
  • We understand that your needs, responsibilities and experiences are different — and we think that’s a good thing. That’s why we support you with personalized and comprehensive benefits that recognize and empower all the identities, roles and aspirations that make you, well, you. See how at www.gt.com/careers
  • When it comes to inclusion, we are committed to doing more than checking boxes. Explore all the ways we’re taking action for diversity, equity & inclusion at www.gt.com/careers
  • Grant Thornton interns are eligible to participate in the firm’s medical, dental and vision insurance programs and the firm’s employee assistance program. Interns also receive a minimum of 72 hours of paid sick leave and are paid for firm holidays that fall within their internship period.
  • Grant Thornton seasonal employees are eligible to participate in the firm’s medical, dental and vision insurance programs and the firm’s employee assistance program. Seasonal employees may also be eligible to participate in the firm’s 401(k) savings plan and employee retirement plan in accordance with applicable plan terms and eligibility requirements. Seasonal employees receive a minimum of 72 hours of paid sick leave.
  • Grant Thornton employees may be eligible for a discretionary, annual bonus based on individual and firm performance, subject to the terms, conditions and eligibility criteria of the applicable bonus plan or program. Interns and seasonal employees are not eligible for bonus compensation.
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