Manager, Advisory Marketing
About The Position
Grant Thornton is seeking an Advisory Marketing Manager to join the team. Approved office locations can be found below. The Advisory Marketing Manager supports the execution of marketing programs that promote the firm’s Advisory practice and drive awareness, client engagement, and pipeline growth. Working closely with Advisory leadership and the marketing team, this role helps translate business priorities into targeted campaigns, thought leadership initiatives, alliance marketing activities, and go-to-market programs. The position focuses on implementing integrated marketing efforts across priority offerings and sectors, coordinating content and campaign execution, and ensuring alignment with firmwide marketing initiatives. This role is ideal for a collaborative, execution-oriented marketer with experience in professional services or B2B environments who thrives in a fast-paced, matrixed organization and can manage multiple initiatives simultaneously.
Requirements
- Bachelor's degree in Marketing, Business, Communications or related field; MBA preferred
- 5-7 years of marketing experience with at least 3 years in B2B professional services, preferably in professional services, consulting or advisory environments
- Thorough understanding of various marketing channels and their relevance to achieving strategic business goals
- Strong written and verbal communication skills with ability to create compelling content and presentations
- Excellent project management, critical thinking, and organizational skills with strong attention to detail
- Highly collaborative and able to work within and through teams to achieve stated goals
- Demonstrated ability to be a trusted advisor, consistently sought out for advice by leadership and stakeholders
- Innovative and creative approach to developing work products and solving complex problems
- Commitment to actively learning and adopting best practices from across the team
- Ability to thrive in a high-growth, matrixed organization with shifting priorities.
- Advanced skills with Microsoft applications: Outlook, Word, Excel and PowerPoint
- Experience with marketing automation platforms, CRM systems, and digital marketing tools
- Can travel as needed
Responsibilities
- Support the planning and execution of go-to-market campaigns aligned to priority Advisory offerings
- Coordinate integrated marketing campaigns across digital, content, events, and thought leadership channels
- Assist with alliance marketing initiatives involving partners such as Microsoft, Oracle, and other strategic alliances
- Support marketing integration activities related to acquisitions, including brand alignment, campaign coordination, and marketing asset integration
- Manage development and distribution of Advisory marketing content including insights, case studies, and campaign materials
- Coordinate with internal subject matter experts, business leaders, and marketing teams to deliver campaign assets and programs
- Collaborate with Audit, Tax, and firmwide marketing teams to ensure consistent messaging and coordinated marketing efforts
- Track and report on campaign performance metrics such as engagement, lead generation, and pipeline contribution
- Maintain campaign calendars, coordinate project timelines, and ensure marketing initiatives are delivered on schedule
- Identify opportunities to improve campaign effectiveness, marketing processes, and overall program efficiency
- Other duties as assigned
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
