Product Enablement Specialist

CoreWeave•Philadelphia, PA

7d•$98,000 - $143,000•Hybrid

About The Position

CoreWeave is The Essential Cloud for AI™. Built for pioneers by pioneers, CoreWeave delivers a platform of technology, tools, and teams that enables innovators to build and scale AI with confidence. Trusted by leading AI labs, startups, and global enterprises, CoreWeave combines superior infrastructure performance with deep technical expertise to accelerate breakthroughs and turn compute into capability. Founded in 2017, CoreWeave became a publicly traded company (Nasdaq: CRWV) in March 2025. Learn more at www.coreweave.com. About CoreWeave CoreWeave delivers high-performance AI and cloud infrastructure that powers cutting-edge machine learning and generative AI workloads. Role Overview The Product Enablement Specialist will sit at the intersection of Product, Product Marketing, and GTM teams. This role translates CoreWeave’s product roadmap and launches into clear, compelling, and actionable enablement for the field—ensuring that every seller can confidently position CoreWeave solutions, handle competitive situations, and align value to customer outcomes.

Requirements

Experience: 3–5 years in product marketing, product enablement, technical sales, or a related GTM role in cloud, AI, or infrastructure.
Product Acumen: Ability to engage deeply with technical concepts and translate them into clear, compelling customer stories.
Content Skills: Strong storytelling, content creation, and visual communication abilities.
Communication & Facilitation: Comfortable presenting to and training GTM teams of varying technical depth.
Collaboration: Track record of partnering effectively with Product, Marketing, and Sales leadership.
Adaptability: Comfortable working in a fast-paced environment with frequent product innovation and change.

Responsibilities

Product-to-Field Translation
Partner with Product and Product Marketing to deeply understand upcoming releases, roadmap themes, and positioning.
Translate technical features into customer-centric narratives, use cases, and value propositions tailored to GTM roles.
Launch Enablement
Own enablement workstreams for product launches and enhancements, including messaging, enablement sessions, and supporting materials.
Coordinate with Enablement Program Manager to ensure launches are represented in the enablement calendar.
Content & Asset Creation
Create and maintain product-focused sales assets, including pitch decks, battlecards, FAQs, talk tracks, one-pagers, and demo scripts.
Ensure all assets are organized and easily discoverable in Confluence and other content systems.
Training & Certification
Develop and deliver training sessions (live and recorded) that enable sellers to pitch, demo, and position new products and features.
Build role-based certifications (e.g., product pitch badges) and partner with Enablement Analyst to track performance.
Field Feedback Loop
Gather feedback from Sales, SEs, and Customer teams on product gaps, messaging resonance, and competitive dynamics.
Synthesize insights and share them back with Product and Product Marketing to inform roadmap and messaging refinement.
Competitive & Market Enablement
Maintain up-to-date competitive battlecards and market context for key competitors and adjacent solutions.
Enable GTM teams on how to differentiate CoreWeave in various customer and partner scenarios.