Product Owner, Onsite Personalization

Ulta Beauty, Inc.Bolingbrook, IL
10dOnsite

About The Position

Live the experience. From professional empowerment to continual learning opportunities. From ongoing investment in new and emerging technologies to a career of self-determination. At Ulta Beauty, our tech team is critical to our scalability—and is recognized that way. We’ve been defined as a “mature start-up.” A place where interdepartmental exposure, open doors, and genuine collaboration is ubiquitous. Where challenges come fast and furious, requiring agility, mental dexterity, and creativity. Where our passion for better solutions drives us and is core to who we are. We’re engineering for the future of retail, and it’s no-holds-barred. But for those motivated by continual change and ambiguity, by superior leadership, by whip smart colleagues who will press you daily for your very best, you’ll find that virtually nothing’s impossible at Ulta Beauty. THE IMPACT YOU CAN HAVE: The Product Owner, Onsite Personalization is responsible for defining, delivering, and optimizing personalized experiences across web and mobile app platforms. This role owns the onsite personalization product vision powered by Adobe Target (including Code-Based Experiences) and supports journey extension experiences that connect inbound traffic to orchestrated lifecycle strategies. This Product Owner ensures that personalization is not just technically enabled but intentionally designed, strategically placed, and measurably impactful across site and app real estate. As a core member of the Agile Scrum team, the Product Owner works closely with the Product Manager to align the product roadmap with strategic business objectives. They are responsible for managing the Product Backlog, defining, and prioritizing user stories, and ensuring that the development team delivers impactful customer experiences. This role partners cross-functionally with Marketing, IT, Analytics, and Design to identify and implement solutions that optimize the customer journey and drive measurable outcomes. The ideal candidate has a deep understanding of Martech technologies, personalization frameworks, and agile methodologies, ensuring alignment between customer needs and business goals.

Requirements

  • Bachelor’s degree in Computer Science, Engineering, Business, or related field required
  • 4+ years relevant work experience, including 2+ years in a product owner role and experience operating in an agile (scrum) environment.
  • Experience in a digital or eCommerce setting; Martech experience and familiarity with Adobe Target and code base editor for experience journey extensions are highly preferred.
  • Experiencing using tools, such as Jira, Confluence, Figma, and SharePoint
  • Experience leading teams in an agile setting such as facilitating ceremonies, managing a backlog, developing a release plan, and writing user stories.
  • Domain-specific expertise to support backlog development and blocker resolution
  • Strong collaborator with cross-functional teams across design, product, & technology
  • Strong communication skills with ability to influence stakeholders, communicate complex concepts, and align the organization on required decisions
  • Strong problem solver with the ability to manage and lead the team to a solution
  • Experimental mindset to drive innovation, empower others to fail, learn, and grow

Nice To Haves

  • Experience implementing and optimizing personalization capabilities with Adobe Experience Platform
  • Familiarity with Customer Data Platforms (CDPs) and data segmentation strategies.

Responsibilities

  • Facilitate sprint ceremonies, product demos, and release planning.
  • Drive agile best practices across the team, fostering a culture of continuous improvement and collaboration.
  • Facilitate release planning with stakeholders as well as required product demos
  • Set & communicate a clear product vision to team members & relevant stakeholders
  • Partner with business and technical teams to lead the agile development lifecycle, from ideation to delivery.
  • Translate business needs into epics, user stories, and acceptance criteria, maintaining a prioritized and groomed Product Backlog.
  • Collaborate with Marketing, IT, Analytics, and Design teams to develop data-driven, personalized digital products and experiences.
  • Manage dependencies across teams and act as a liaison between the delivery team and business stakeholders.
  • Continuously improve the product based on user feedback, A/B testing, and analytics.
  • Champion and advocate the adoption and integration of Adobe Target and code base editor capabilities to deliver personalized experiences on site and app.
  • Stay informed on Martech trends, innovations, and industry best practices to identify new opportunities for personalization.
  • Advocate for the voice of the customer by incorporating user feedback and insights into the product development process.
  • Align product priorities with organizational goals, ensuring value delivery.

Benefits

  • Full-time positions are eligible for paid time off, health, dental, vision, life and disability benefits.
  • Part-time positions are eligible for dental, vision, life, and disability benefits.
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