Senior Director, Experiences Partnerships Marketing

Marriott Hotels Resorts•Bethesda, MD

22h

About The Position

Marriott International is entering a new chapter of growth and evolution. The Senior Director, Experiences Partnerships Marketing is a strategic, enterprise-level marketing leader responsible for activating the company’s global partnership marketing vision. This role oversees Experience Partnerships (sports, music, food & beverage, cultural and lifestyle platforms). This leader will own the creative strategy, integrated marketing approach, and 360° activation plans across the global portfolio. They will ensure partnership value is maximized through breakthrough campaigns, omnichannel execution, and seamless cross-functional collaboration across global and continents. The ideal candidate blends strategic rigor with creative leadership, excels in matrixed global environments, and has deep expertise in integrated marketing and brand partnerships. This role is critical in transforming partnerships from transactional agreements into strategic brand platforms that drive cultural relevance, customer growth, and long-term enterprise value. WHAT SUCCESS LOOKS LIKE IN THIS ROLE Partnerships Drive Business Impact: Experience partnerships deliver measurable growth in brand equity, customer acquisition, loyalty engagement, and revenue, with clear KPIs and ROI accountability. High-Impact, Culturally Relevant Global Campaigns: Partnerships come to life through breakthrough, culturally relevant 360° campaigns that elevate the overall portfolio offering and reinforce the brand’s position across passions and experiences. Best-in-Class Integrated Activation: Every major partnership is activated across owned, paid, earned, and on-property channels with scalable global toolkits that enable seamless regional execution. Seamless Global & Cross-Functional Alignment: Continent teams and key stakeholders (Partnerships, Brand, Loyalty, Commercial, Omnichannel) are integrated early in briefing, creative development, and execution, ensuring operational excellence and delivery against partnership commitments. Strategic & Organizational Impact: Partnership marketing evolves from transactional activations to strategic brand-building platforms and is recognized internally as a high-impact growth driver across the enterprise.

Requirements

4-year degree from an accredited university in Business Administration, Marketing & Communications, or related major.
12+ years of experience in integrated marketing, brand, or creative strategy for consumer-facing brands.
Demonstrated success building high impact global partnership campaigns
Demonstrated experience leading brand playbooks, brand governance, creative strategy and integrated marketing plans across complex portfolios.
Strong experience partnering with internal and external creative, editorial, partnership, marketing and omnichannel/media teams .
Experience leading global campaigns across multiple markets and regions.
Ability to translate media and channel strategy into effective creative direction.
Strong creative judgment paired with strategic, analytical, and operational rigor.
Strong executive presence and ability to influence senior stakeholders.
Ability to influence across matrixed organizations.
Data-driven mindset with creative instincts.

Nice To Haves

Global hospitality or travel industry experience.
Experience activating partnerships tied to major sporting events, music festivals, or cultural moments.
Subject matter expertise in Sports marketing a must.
Experience working across loyalty ecosystems.
MBA or advanced degree preferred.